Academic journal article Cross - Cultural Communication

Abstract and Substantive Patterns Are Both Helpful and Favorable: Views on Laozi's Thought of Dialectics and Display Design

Academic journal article Cross - Cultural Communication

Abstract and Substantive Patterns Are Both Helpful and Favorable: Views on Laozi's Thought of Dialectics and Display Design

Article excerpt

Abstract

Display design is a design process where all kinds of artistic techniques are used within limited space and time to convey information effectively. Aimed at creating a sound space environment for conveying information, it needs to not only create objective patterns with substantive properties, but also rationally control the organization and proportional relations between different patterns, patterns and space, space and space. Meanwhile, a display designer should also comprehensively consider the physical and mental feelings caused by his created space after intervention of subject participation. Facing the complicated problems, we may get some enlightenment from the thought of dialectics in Laozi and find a way to design in the specific design practice.

Key words: 'Valid and Null'; Display Design; Space

Display design is a design process where all kinds of artistic techniques are used within limited space and time to convey information effectively. Aimed at creating a sound space environment for conveying information, it needs to not only create objective patterns with substantive properties, but also rationally control the organization and proportional relations between different patterns, patterns and space, space and space. Meanwhile, a display designer should also comprehensively consider the physical and mental feelings caused by his created space after intervention of subject participation. Facing the complicated problems, we may get some enlightenment from the thought of dialectics in Laozi and find a way to design in the specific design practice.

Laozi is imbedded with rich thought of dialectics. Its thoughts of negative and positive supplementing each other, 'valid and null' helping with each other, and abstract and substantive patterns generating in each other have developed space-time concept, mode of thinking and artistic pursuit, which typically exist in China's artistic creation. Meanwhile, Laozi's thought of dialectics contained in his philosophical thought also have a deep impact on the design concept and creative thinking of both China and the rest of the world, and promote the unceasing development of modern artistic design.

As we all know, Laozi put forward an important topic of negative and positive supplementing each other, and he made extremely deep discussion on the dialectical relationship of 'valid and null'. He said abstract and substantive patterns are both helpful and favorable. Also, he gave specific examples of spokes, clays, doors and windows which are functional to carriages, utensils and houses because of their empty parts to emphasize the importance of 'null' in the 13th chapter oí Laozi.{Thirty spokes meet at a nave; Because of the hole we may use the wheel. Clay is moulded into a vessel; Because of the hollow we may use the cup. Walls are built around a hearth; Because of the doors we may use the house. Thus tools come from what exists, But use from what does not) He used practical examples in daily life to clarify the dialectical relationship of 'valid and null'. His contributions mainly reflect on his emphasis of 'valid' and non-ignorance of the huge effect of 'valid'. As the examples mentioned above, we all use the empty parts, the so-called 'null' space of carriages, utensils and houses. From this, we can recognize the importance of "null". As far as Laozi was concerned, 'null and valid' refers to things and space. 'Null' consists of 'valid' and 'null' is the result of'valid'. 'Valid and null' have the dialectical relationship of mutually dependences and premises. The topic of 'valid and null' helping with each other has great significance on the creation of modern display design especially display space disign. In the display design, designers shall fully grasp and make most of 'empty and null' (the space of all kinds of substantive elements), because this 'empty and null' means places where particular actions are taken, and actors of environment where people can review and get information, have a rest and communicate with each other. …

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