Academic journal article Higher Education Studies

A Probe into the Necessity of Personalized Employment Guidance in the Chinese Institutions of Higher Education

Academic journal article Higher Education Studies

A Probe into the Necessity of Personalized Employment Guidance in the Chinese Institutions of Higher Education

Article excerpt

Abstract

Owning to the economic recession, the Chinese college graduates are suffering greater pressure in finding jobs than before. For this reason, a research was carried out at Jiangxi Normal University to investigate the current employment situation of the Chinese college graduates. Data were collected by way of questionnaires, interviews and symposiums. SPSS17.0 software was used as the tool to analyze the collected data. Data analysis shows that only a few of the college graduates interviewed were optimistic about their job prospects and anxiety prevailed. Therefore, personalized employment guidance, which has the advantage of taking into consideration the specific needs of each student, is recommended as an effective way of facilitating employment in the Chinese institutions of higher education.

Keywords: employment, personalized guidance, college graduates

As the situation of obtaining employment is becoming increasingly rigorous in China, the Chinese college graduates are suffering much greater pressure in finding jobs in 2013. For this reason, the Chinese Ministry of Education specifically issued the notice on making good preparations for guiding employment in the Chinese institutions of higher education in 2013. According to this notice, the grim employment situation has occurred for the following reasons. Firstly, the economic foundation is far from being sound, which brings about employment pressure at the national level across China. Secondly, there are 6990000 graduates in 2013, with an increase of 190000 compared with 2012. Under the circumstances, employment guidance, which is an effective way of facilitating employment, is drawing more and more attention. To improve employment and competiveness, we need to give explicit answers to the following questions. "What kinds of guidance do the college students need?" "What is the present situation of employment guidance in the Chinese colleges?" "What are the effective ways of guiding employment?"

For this purpose, a research was carried out, aiming to find a special way of guiding employment for the Chinese college graduates. The special way of employment guidance was expected to be different from the conventional ones. And we took Jiangxi Normal University as an example.

Time: from the September of 2012 to the April of 2013

Method: questionnaire, interview and symposium

Tool: SPSS17.0 software

Subject: students of Grade 2009 from Jiangxi Normal University

Data analysis: data analysis shows that the research result was authentic, accurate and reliable, which means that it is representative of the current employment situation in the Chinese institutions of higher education in 2013.

In the research, 600 questionnaires were sent out, among which 566 valid ones were taken back, and the validity percentage amounted to 92%. What's more, 10 symposiums were organized, each of which consisted of 30 students. And in-depth interviews were conducted with 20 students.

1. The Current Employment Situation of the Chinese College Graduates

1.1 Only a Few Were Optimistic about Their Job Prospects and Anxiety Prevailed

When asked about their attitudes toward job prospects, 59.4% of them expressed their opinions in vague terms, 15.1% of them were pessimistic and only 23% of them were optimistic about their future jobs. Table 1 below gives us a clear picture.

In the interviews, most of the students were found to be anxious about their forthcoming employment. However, their employment directions were not clear. This kind of anxiety even affected their life and study. For example, under the pressure of uncertain job prospect, a four-year female student who majored in computer science expressed a pessimistic view of life. For her, without a good job, it meant that she failed to live up to her parents' expectations. This sense of guilt stopped her from communicating with her family and greatly impaired her physical and psychological wellbeing. …

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