Academic journal article The Journal of Educational Research

An Analysis of the Perceptions of Faculty and Management about the Impact of Globalization on Business Schools

Academic journal article The Journal of Educational Research

An Analysis of the Perceptions of Faculty and Management about the Impact of Globalization on Business Schools

Article excerpt

Abstract

Increasing globalization is one of the greatest challenges faced by business schools. Business schools worldwide are in a pressure to revisit their strategies and structure to offer competitive programs to survive at global marketplace. To remain a vital force, the academic community should be more active in recognizing and responding to the global forces driving change in business institutions. Therefore, the purpose of this study was to investigate the perceptions of faculty and management of Pakistani business schools about the impact of globalization on its five dimensions; program offerings, contents of the programs, teaching methodology, geographical expansion and partnership. The study was conducted in business schools of Islamabad and Lahore (Pakistan). The data were collected from 155 faculty members (115 male and 40 female) of business schools. A structured questionnaire consisting of 24 statements was developed to collect the data. All the items were closed ended based on five point Likert Scale (strongly agreed to strongly disagreed). The data were analysed with the help of mean, SD, t-test and one way ANO VA The findings show that there is significant impact of globalization on business schools' program offerings, contents of the programs, teaching methodology, geographical expansion and partnership.

Introduction

Globalization seems influencing the business schools with rapid rate over the last few decades. Although globalization is described in various meanings, but influence is reported in its all shapes and kinds. It has been conceptualized as " a situation where political borders become increasingly more irrelevant, economic interdependencies are heightened, and national differences due to dissimilarities in societal cultures are central issues of business" (Kedia & Mukheiji, 1999, p 232). Kedia and Mukheiji like many other authors pointed out the influence of changes in the world of business and stressed it as central issues in management education. The trends of globalization in business market and its relation with business schools are not new and the importance and magnitude of this relationship is unlikely to diminish (Cort, Das, & Synn, 2003). According to a Delphi study, reported by Czinota, Ronkainen's (1998) and Lorenzi, (2002), the experts ranked globalization high on their strategic agenda and agreed that universities should adjust their curricula and research to address global business issues. This adjustment is seconded by Paul Danos, dean (Tuck Business School) "Globalization is changing business education just as surely as it has changed international business" (Hanover, 2008). In 2002, American Association of Collegiate Schools of Business (AACSB) presented the employers' point of view that business school faculty should keep pace with the changing scenario of Globalization of their strategy, Alliances, workforce, operations, financial and consumer markets. This empirical study, therefore, focuses on exploring the impact of globalization on various dimensions of business schools as perceived by business faculty in Pakistan.

Literature Review

The business is facing radical changes in its strategies due to globalization. Therefore, business schools are urged to be flexible to respond to the changing business demands through the supply of competent graduates. The business schools have to consider number of drivers behind the movement. Van der Colff, (2004) investigated four major forces of change in the environment such as global, technological, market changes, increased competition, and market pressures.

The reported factors might vary according to circumstances and countries of different continents. The findings of these researches conducted in various points of regions leads the authored thesis that globalization has significant influence on the business schools in terms of their programs, contents, pedagogy, collaboration and geographical expansions. …

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