Communication World

Communication World is a magazine specializing in Social Science topics.

Articles from Vol. 17, No. 4, April

10 Tips for Effective Leadership
What does it take to stand out from the crowd? How can you position yourself to step into a leadership role? Even the most exceptional communication professional may feel stymied when it comes to filling a top communication slot. Why? Because it takes...
1998-99 Annual Report
1998-99 ANNUAL REPORT CONSOLIDATED STATEMENT OF FINANCIAL POSITION SEPTEMBER 30, 1999 Assets CASH AND CASH EQUIVALENTS $ 1,879,195 ACCOUNTS...
Building on the Past
When I started my term as your chairman last June in Washington, I talked about the value and importance of the IABC community. It's that special characteristic that--for whatever reason--sets IABC apart from other professional organizations that offer...
Foundation Continues to Gain Momentum
At the start of the new millennium, the IABC Research Foundation is on track and gaining momentum. We are now in the middle of a five-year business plan that promises a rich portfolio of research, education and professional development. I am pleased...
How to Make Internet Marketing Simple
Your web site made it through Y2K. It was built on solid strategy and flawlessly designed with the latest technology. It is a source of invaluable information tailored to your target audiences, available globally 24/7. Its graphics are sharp, its links...
Looking to the Future
Based on our recognition of the significant changes to the business environment and the role of communication in that environment, your association recognizes the need to evolve so that we are able to continue providing value to our members. To position...
McGillivray Balances, Aligns Wheels; Braun and Bogren Mend Zazu's Petals
At the top of the Dec/Jan column came a cavil about vehicle wheels that appear to rotate backward when shown on film: How come the special-effects wizards haven't pounced on this distraction? Well, an admirable response has come smoking out of the...
Profile 2000 a Survey of the Profession
PART I: OVERVIEW IABC/PRSA joint study most comprehensive ever done FOR THE FIRST TIME, the International Association of Business Communicators (IABC) and the Public Relations Society of America (PRSA), in cooperation with the IABC Research Foundation,...
So What Happened to the End of the World?
PR and the Y2K Bug We all watched as it didn't happen. As the clock rolled over to 2000 in Beijing, Moscow, Paris and New spectacular celebrations marked the end of the century and no global technological meltdown followed. Planes continued to take...
Teamwork Is Spelled Incorrectly Teamwork = Communication
Why, after all that has been written about the importance of teamwork, are working relationships plagued with frustration and disappointment? Corporate communities continue to witness one department helping another to "not be successful" through...
The 'Folded Arms' Portrait: Cliche or Communication?
Some of the most common corporate photos are portraits of people posing with their arms folded over their chests. This pose can be traced all the way back to the early years of portrait photography. Primitive cameras and chemistry forced 19th-century...
The More Words, the Merrier
If had the skill, I could draw you a picture instead of write you a Digital Knowledge column. A picture is worth 1,000 words, right? I can only fit about 750 words on this page. Sorry, but you're going to get line after line of text, because that's...
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