Public Relations Journal

Articles from Vol. 48, No. 8, August

Communicating in Tough Times
Saluting Employees Many companies are profiling stellar employees to assure shareholders and investors that they have what it takes to survive tough times. The title of McGraw-Hill, Inc.'s annual report, for example, is "Challenging Times...Creative...
Opening a Credible Dialogue with Your Community
Just as you cannot anticipate every potential crisis when you establish your crisis communications plans, it's also difficult to predict how the public will respond to a crisis, as The Dow Chemical Co. learned. Fortunately, your organization can take...
Queue Communications Maintain Patrol Goodwill
Queue communications maintain patron goodwill a tedious and economically wasteful customer waiting situation into a triumph-beneficial for both the patrons and the client-sponsor. The first task is to recognize that there is a problem. Long lines...
Seniority Brings Higher Salaries, More Responsible Positions
The rewards of diligence in the practice of public relations include higher salaries and bonuses. That's what a recent survey of members with the most longevity in the Public Relations Society of America (PRSA) indicates. Besides being better off...
Seventh Annual Salary Survey
The public relations profession is starting to emerge from the recession that salary growth last year, according to results of Public Relations Journal's Seventh Annual Salary Survey. The survey results show PRJ readers have an annual median salary...
Survey Methods and Sample Description
The 1992 PRJ Annual Salary Survey was conducted with a systematically drawn probability sample of all paid PRJ subscribers. For circulation auditing purposes, PRSA members receiving the magazine are considered to be paid subscribers. The subscription...
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