Editor & Publisher

Articles from Vol. 145, No. 10, October

Beyond Page Views: How Web Analytics Are Shaping Advertising Dollars and the Newsroom
A 2011 journalist engagement survey conducted by the Donald W. Reynolds Journalism Institute showed that 9 out of 10 daily community newspapers receive Web analytics reports on Internet data such as page views, length of visits, and traffic to their...
Breaking Rank: The Inside Scoop on Hiring Outsiders
When former BBC boss Mark Thompson starts work as chief executive of The New York Times Co., he will become the highest-profile example yet of an emerging trend among publishers to hire leaders from outside the newspaper business. He's also a curious...
Critical Thinking: J-School Students and Industry Vets Tackle the Tough Questions
Q: In today's depressed economy, how can publishers improve morale in the workplace and keep staff motivated and happy? A: When I filled out my college applications three years ago, I wrote that I wanted to go to medical school, but all of that...
Digging Deep: Center for Investigative Reporting Launches the I Fries on YouTube
YouTube is known for its collection of music video parodies, beauty tutorials, and clips from favorite childhood movies, but it's quickly making a name as a news outlet. [ILLUSTRATION OMITTED] [ILLUSTRATION OMITTED] In August, the Center for...
Give It Your All: Contest Challenges Freelancers to Report 100 Percent
What if you could cover 100 percent of something? Every homicide in a city. Every artist at a music festival. The latest polling in every campaign race. If you have an innovative idea, but need an army of freelancers to get it off the ground, submit...
Graph Expo: Integrates Production Technology: Print, Online, and Mobile Converge under One Roof for 2012 Event
What: Graph Expo 2021: Print Integrated! Where: Chicago When: Oct. 7-10 [ILLUSTRATION OMITTED] [ILLUSTRATION OMITTED] Newspaper printers and publishers can see, touch, and explore the equipment, products, and services important to them...
'I Hate @#$%&! Parkinson's': Richard Thompson on Ending His Beloved Comic Strip 'Cul De Sac'
Anyone familiar with the business of syndication knows the past six years have been a terrible time to launch a new strip. The shift in advertising revenue online and the decline in circulation have caused many editors to refuse to make any changes...
Mobile Games: Los Angeles Times App Brings Olympics Coverage to Life
[ILLUSTRATION OMITTED] The London 2012 Olympics were widely dubbed the "mobile games" within media circles, with 60 percent of visits to the official London2012.com website and apps originating from mobile devices, according to London 2012 head...
Motor City News Moves Online: New Site Stands out by Being 'Homegrown'
In a city that took a beating during the Great Recession, Detroit's daily newspapers were hit especially hard. With the reduction in print delivery days came a decline in paid subscriptions and a demand for something new. It should come as no surprise...
Neighborhood Watch: As Hyperlocal News Sites See Mixed Results, Newspapers Enter the Fray
[ILLUSTRATION OMITTED] There is no shortage of interest within the newspaper industry about the promise that local online journalism, often dubbed "hyperlocal," offers to the bottom lines of beleaguered companies. The industry has seen a fair number...
Optimum Visibility: How Three News Organizations Are Optimizing Content for Search
[ILLUSTRATION OMITTED] It's no secret that newspapers and online-only news organizations are dedicating more and more resources to their websites and other digital products. At the same time, publishers are cutting back on print editions, and it...
Print Rises Higher in the Far East: With Four Times More People Than the U.S., It's No Wonder Print Is Booming in China
With some 1.34 billion people, China's population surpasses the United States (nearly 313 million) by more than four to one. From a literacy and business perspective, the printing industry in China is growing at a higher rate than more mature economies...
Revisiting 'The Boys on the Bus': Timothy Crouse Talks about His Book, His Father, and Quote Approval
Timothy Crouse was a co-author of the recent revival of the Tony Award winning Broadway musical, "Anything Goes" and in 2002 received an O. Henry Prize for his short story writing. But even if he won a Nobel Peace Prize for settling a war in the...
Road Trip: Journalist Travels to Swing States for Independent Reporting Project
[ILLUSTRATION OMITTED] As many journalists head out on assignment for this year's presidential election, freelance journalist Chris Killian is embarking on his own expedition--visiting 11 swing states and reporting the stories of everyday Americans...
The Future of Newspapers? Lack of Passion Drives Declining Readership
What is the future for newspapers? Will they continue to shrink in significance as the growth of Internet reading continues? Can newspapers garner enough revenue from Internet readers to remain viable? For more than 30 years, newspaper readership...
Where Do We Go from Here? Digital First Leads to Second Bankruptcy for Journal Register
I sat down to write this editor's message on the same day that Journal Register Co.--pioneer of the "digital first" battle cry--filed for Chapter 11 bankruptcy. Again. To say this news didn't exactly come as a surprise would be an understatement....
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