Information Outlook

Official magazine of the Special Libraries Association. Includes articles on the administration, organization, and operation of special libraries and information centers; research reports in librarianship, documentation, education.

Articles from Vol. 7, No. 2, February

2003 SLA Exhibitor List. (as of 10/31/02)
10 K Wizard Technology Alacra Alert Publications, Inc. A.M. Best Company, Inc. American Banker American Chemical Society Publications American Economic Association American Institute of Physics American Physical Society American...
Ad Lib: The Advertised Librarian; the Image Is the Message
YOU CAN LEARN A LOT ABOUT LIBRARIANS FROM ADVERTISING. Based on my study of ads of the past five years, I've Learned that Librarians like comfort foods, particularly as a form of bonding. Yogurt is especially popular as a stimulating oral pleasure....
Business Meetings & Receptions
Advertising & Marketing Division (DAM) Sunday, June 8,2003 3:30pm - 5:00pm DAM 2002-2003 Board Meeting Monday, June 9,2003 6:30pm-8:00pm DAM Open House Tuesday, June 10, 2003 11:30am - 1:00pm Advertising & Marketing...
Customized Products and Tools Provide Value-Added Service to Customers: Customer - Focused Tools
THIS IS THE SECOND IN A TWO-PART SERIES LOOKING AT SIX INFORMATION centers that have used innovation as a pathway to success. The first installment appeared in the January issue. Whether they are developing a single online tool or product, a research...
Evolution and Survival of the Fittest: Evolution Requires E-Volition
THE MESSAGE I SHARE HERE DETAILS MY STRONG CONVICTION THAT LIBRARIANS and Librarianship are not yet on the endangered species List. But "times are a-changing," and anyone who doesn't adapt quickly and repeatedly to changing conditions will surety not...
Field Trips and Tours
Saturday June 7, 2003 3:30 PM - 7:00 PM Tour of Newsday Ticketed Event #190 Price: $10.00 This tour includes a bus ride out to Long Island to visit the Newsday library. The visit will be hosted by library director Chris Hardesty....
Future Conference Technologies. (Information Trends)
Conferences do many things well. The pillars of success for conferences and industry events are the program, speakers, attendees, exhibitors, social events, networking special events, and location. What conferences do poorly is connect with those who...
General Session Speakers
David McCullough Monday, State of the Art -- General Session Speaker David McCullough has been called "a master of the art of narrative history" and "one of our most gifted living writers." His work has been praised for its exceptional narrative...
Guerrilla Marketing: Agile Advertising of Information Services; Creating Marketing Techniques
"RAPID-FIRE MARKETING...STRATEGIC SELLING...ARSENAL OF TACTICS...AGILE advertising." Not typical library terminology! This is the Language of guerrilla marketing, a popular approach that has relevance for library and information professionals. The...
Major Partners for SLA's 94th Annual Conference
Saturday June 7, 2003 8:00 AM - 12:00 PM Navigating The Job Search; Enhancing Your Prospects In The One You Have Now Ticketed Event #107 Price: $199 MBR/$249 NON-MBR How do you translate your experience into the buzzwords & concepts...
SLA Conference Events
New York 2003 will look at conference sessions in a different light with a new use of tracks. Each day sessions and events will follow a certain track. Listed below are each day's designated track and their highlighted activities. Sunday, June...
Special Libraries Association 94th Annual Conference. (Events at a Glance)
June 7-12, 2003 New York, NY USA. Registration Desk. Sponsored by Factiva, A Dow Jones & Reuters Company Friday, June 6, 2003 1:00 p.m. - 6:00 p.m. Saturday, June 7, 2003 7:00 a.m. - 6:00 p.m. Sunday, June 8, 2003 7:00...
Start Spreading the News: Our Annual Conference Is Fast Approaching! (Executive Outlook)
Why do so many members and colleagues attend the SLA conference? Face-to-face meetings provide an opportunity for people to connect in a most meaningful way. To that end, the planners for this year's conference have created a productive, enjoyable,...
Take a Bite out of the Big Apple. (Strategic Learning Outlook)
While you're taking a "bite out of the BIG APPLE," we hope that you'll seriously consider taking a continuing educational (CE) course at our 2003 Annual Conference. With more than 40 (CE) courses scheduled, there's certain to be a course to meet every...
Ticketed Events
Saturday June 7, 2003 8:00AM - 12:00PM What it Takes to Build a Library Brand (SLA CE) Ticketed Event #100 Price: $199 MBR/$249 NON-MBR 8:00AM - 12:00PM The Role of Information Professionals in Knowledge Management (SLA CE) ...
To Serve You Better
Listed below are the official conference hotels SLA will be using during its 94th Annual Conference in New York. After reviewing a great many hotels in the vicinity, SLA has agreed to designate these hotels as its official conference hotels. Why...
Visions of the Future: The Long Now Approach
FOR STEWART BRAND, IT ALL STARTED BACK IN THE LOOSE, FREE-THINKING 1960s. In those days, many of his friends, fresh from their liberal arts educations, were Looking to reinvent civilization. However, Brand found that these liberal arts educations did...
Webcasting and Copyright. (Copyright Corner)
Recent news reports about the dispute between record companies and radio stations concerning copyright royalties for streaming copyrighted music have highlighted concerns that small radio stations would be unable to continue webcasting; indeed, a number...
Web Content Management. (KEx Corner)
By the time you read this article, SLA will have just launched--or will be about to launch--the second revision of its website, Virtual SLA. SLA's website was originally launched in early 1996 and was state-of-the-art at that time. It was, however,...
Welcome to New York!
With 37 Broadway theaters, a wealth of off-Broadway theaters, entertainment and nightlife, thousands of restaurants, endless shopping options, world-famous attractions for culture, sightseeing and more than 150 museums to choose from, New York caters...