Information Outlook

Official magazine of the Special Libraries Association. Includes articles on the administration, organization, and operation of special libraries and information centers; research reports in librarianship, documentation, education.

Articles from Vol. 15, No. 2, March

Advocacy and Image: Partners in Creating a Value Proposition: By Supporting Issues or Causes, Information Professionals Can Raise Their Profile and Enhance Their Image within Their Organization
What comprises the total image of information professionals and their products and services? For the individual librarian, a professional image may start with appropriate attire. What's "appropriate" varies with cultures, organizations, and the age...
A Positive Impact on Perceptions: Librarians Must Be Proud of Their Profession and Vocal about Their Abilities If They Want Others to Recognize and Value Their Skills
We librarians are forever wondering (and sometimes worrying) about our image in the eyes of our clients and employers. I think we all understand that librarians have an enduring brand and that librarianship is a recognized and valued profession. At...
Building New Librarians
Did you see any librarians in the crowds of protesters in Egypt, Libya, or the other Middle Eastern countries that have experienced political turmoil recently? Frankly, it would not surprise me if some information professionals had taken to the streets....
Cool Stuff with Transformational Potential: New Innovations with the Potential to Transform the Information and Library Environments Are Already Showing Up in Some Unexpected Places
I haven't written a column about some of the things that are on the farther horizon--not the one we see, but just beyond that, over the rainbow--for a long time. So, since this issue is about librarians and their image, I thought I'd go out on a limb...
Dressing like We Mean It: Librarians Who Want to Be Taken Seriously by Their Peers and Employers Should Dress Accordingly-Which Doesn't Mean They Can't Let Their Clothing Express Their Personality
Librarians are more than their appearance, but their appearance is part of them. With that in mind, what advice would two successful information professionals give to their colleagues--particularly those hunting for jobs--about how to dress? And what...
'Focus on the Things That Matter to Members': An Expert on Building Loyalty Says That Associations Can Benefit More by Putting Their Members' Interests Ahead of Their Own
Conventional wisdom holds that it costs much less money to retain an existing customer or member than to acquire a new one. But if money isn't the issue, why are some organizations better able to retain customers or members than other organizations?...
Former Apple Leader Posts to 'Future Ready' Blog
Perhaps no company has done more in recent years to shape the future than Apple, maker of the iPad, iPhone, and a host of computers and computer technologies. On February 22, a former leader of Apple paid tribute to a profession that has been more...
Measuring the Impact of Research: Several Tools Have Been Developed to Help Librarians Evaluate the Impact of Research Conducted by In-House Scientists
When Eugene Garfield envisioned the citation index in 1955, he wanted to improve information retrieval by showing relationships between articles based upon their citation and reference history. A potential side benefit of the index was to monitor the...
Top-Flight Researchers Use 'Gateway' Websites More Often
Researchers in highly rated institutions and departments tend to seek information differently than those in less influential institutions, using so-called "gateway sites" more frequently and making decisions faster, according to a follow-up study by...
Yes, It Still Matters: How People See Us Still Affects Our Ability to Do Things, Earn a Living, and Gain Respect
An issue of Information Outlook devoted to the image of librarians? Really? Aren't we past that whole situation by now? In a word, NO! I wish we were. I wish things were finally at the point where our image--how we present ourselves, how we are...
You Are Responsible for Your Performance Assessment: Librarians Are Only as Valuable as Their Co-Workers and Clients Perceive Them to Be. to Raise Your Profile, Find out What Matters to Them and Talk about the Things You Do Well
Most people suffer from two illusions--that the world is a just and fair place, and that if they do good work (as they define good work), they will be recognized and rewarded. Librarians are no different. Often accustomed to working out of the limelight...