Information Outlook

Official magazine of the Special Libraries Association. Includes articles on the administration, organization, and operation of special libraries and information centers; research reports in librarianship, documentation, education.

Articles from Vol. 13, No. 4, June

Adding Value, Going Global, and Serving Smaller Clients; Four Information Professionals Offer Their Thoughts on the Trends and Opportunities That Will Shape the Information Industry in the Years Ahead
The global economic downturn has been the leading topic of conversation for several months now, and it is affecting the information industry just as it is nearly every other economic sector. But even as information professionals struggle to adapt to...
Adjusting to Changes in User and Client Expectations: The Trend toward User-Centric Services Will Continue to Challenge the Information Profession and Affect the Ways We Interact with Our Clientele
As with all information professionals who have been in the field for any length of time, I have seen a lot of changes in technology since I began my career almost 20 years ago. I've also noticed that most of the basic principles of the profession have...
Aligning the Information Center to Create the Future: Research Being Conducted as Part of the SLA Alignment Project Is Providing Findings and Recommendations That Can Help Demonstrate the Value of, and Need for, Information Centers
"What do you do?" It seems like simple cocktail party conversation, but that basic question often elicits a "deer in the headlights" response. Have you wondered how to find the right words to explain the value of your work and the impact that you...
Another Year Older, and Better: Now Entering Its Fifth Year, Click University Is Expanding Its Free Offerings and Adding New Programs and Services
April marked the fourth anniversary of the establishment of Click University, SLA's online learning community. The name "Click" stands for Continuous Learning to Improve Career Knowledge, and over its first four years, Click U has not only helped many...
Blogging as a Special Librarian: Blogging Can Be Part of an Effective Communication Strategy-If You Can Figure out What to Blog about and How to Do It Effectively
Are you a blogging newbie? Been blogging for a while, and now you're feeling stuck? Has the dreaded "writer's block virus" hit you? Feeling uninspired or not very creative? Just run out of ideas? In this issue, I thought I'd offer some personal...
Economic Recovery: Will You Be Ready? Enhancing Your Professional Development Now Will Position You to Take Maximum Advantage When the Economy Recovers
If you had known one year ago that we would be in the midst of a global recession today, what would you have done in order to put yourself in a better position to thrive and prosper when the economy foundered? [ILLUSTRATION OMITTED] Most of us...
Grants Available for Research Projects: To Be Eligible for Funding, Projects Must Focus on Increasing Professional Competence and Accountability and Be Based on Strong Evidence
Research projects that focus on the needs and concerns of information professionals related to evidence-based practice, as well as projects that directly benefit the operations of SLA and its units by furthering the scientific, literary and educational...
Reaching Those Who Search (and Fail) on Their Own: Information Professionals Must Go beyond Providing Good Service and Do a Better Job of Marketing to Those Who Don't Use Libraries or Information Centers
I have stressed in my column over the years that the best marketing is outstanding service, but it doesn't stop there. Even if you provide excellent service, it will only be apparent to those who have benefited from it. You have to get the word out...
Rethinking the Post-Recession Specialty Library: In an Environment That Is Information-Rich but Cash-Poor, Libraries Must Establish New Relevancy Standards to Meet the Changing Needs of Their Clients
With the recent onslaught of layoffs and bad economic news, specialty libraries are finding themselves in close proximity to the chopping block. The need for them has never been greater, but the organizations that support them are struggling with their...
Several Blogs Rolled into One: If You're Looking for Information about Publishing, the Media, the Internet, or the Digital Economy, All Things Digital Is the Place to Start
All Things Digital http://allthingsd.com/ All Things Digital, from The Wall Street Journal, is actually several blogs rolled into one, with contributors writing about publishing and media, technology products, the Internet (including Twitter,...
What Happens When a Knowledge Economy Turns Down? the Economic Downturn Is Accelerating the Shift to Digital Publishing, and Information Professionals Can Use This Trend to Their Advantage
What is a knowledge economy? In 1998, the U.K. Department of Trade and Industry defined a knowledge economy as one in which the generation and exploitation of knowledge plays the predominant part in the creation of wealth. It is not simply about...