Consumers' Research Magazine

Consumers' Research Magazine is a magazine specializing in Marketing topics.

Articles from Vol. 82, No. 9, September

Action Urged to Ensure Airline Competitiveness
The federal government should take decisive steps to boost competition in the domestic airline industry, says a new report from the National Research Council (NRC). The measures recommended by the council to the Department of Transportation (DOT)...
Bargaining Rules for Buying a New Car
Baseball has rules--and you'll never get to first base unless you know them. It's the same with buying a new car. You don't just walk in there and open your wallet. Well, okay, some people do--but the idea is to avoid being taken for a ride when you...
Consumer LETTERS
TRANSMISSION DISPUTE Comments on Eric Peters' "Don't Overlook Regular Transmission Service" in the June 1999 CR: * I do not think there is any automatic with a pan drain plug. Why have this if you must remove the pan to access the filter? Nowhere...
Consumer Notes
Cable Wars Advocates of greater competition in the cable TV industry won one in Maryland recently. The Montgomery County Council approved a move that will give 90% of county households a choice of cable service, some as soon as next spring, The...
Consumer Tips
Shopping for Electrical Goods Buying TVs, cameras, and cell phones can be hazardous if you're not hip to sales tactics designed to manipulate your impressions and talk you into buying what salesmen want you to buy. Bottom Line Personal offers the...
Falling Behind
It's been noted many times in Consumers' Research that if efforts to address health care "problems" fail to reach the underlying causes of those problems, we risk making matters worse. Our neighbor to the North, unfortunately, should serve as a constant...
Global Attack on Consumer Choice
Sustainable consumption. Few know the term but many have heard the lingo. "We cannot sustain the current level of consumption in industrialized countries." "We are destroying the land, water, and atmosphere." "We consume at the expense of millions...
How to Invest On-Line Wisely
Today, more than eight million Americans trade on-line--comprising a third of all trades made by individual investors. In 1994, not one person traded over the Internet. The breadth and pace of change prompted by the Internet are phenomenal. My earlier...
Milk Protein Allergy in Infants
Milk protein allergy occurs mainly in infants and young children, but rarely persists beyond three years of age. It seldom develops in adults. About 1% to 3% of infants develop milk protein allergy. Typically, the problem begins in the first year of...
Problems with the Medicare Drug Benefit Plan
President Clinton has outlined a new prescription drug entitlement for people on Medicare, the federal health insurance program covering 39 million seniors and the disabled. The plan would: * Pay half of all prescription drug costs, with no deductible,...
Should You Upgrade?
Does it make sense to upgrade a PC anymore? With new computers costing less than $1,000, sometimes much less, why should you sink money into a PC that's already on its way to obsolescence? Many computer users feel compelled periodically to add more...
Studying Vision to Improve Auto Safety
Roads, bridges, gasoline, internal combustion engines, and automatic transmissions were singular advances on the way to modern automobiles. But, without goggles, the horseless carriage might have been slow to arrive. Dust in the eye was objectionable,...
The Consumers' Observation Post
CHLORINE LEVELS RECOMMENDED for swimming pools and water parks may not be high enough to kill the parasite Crypotsporidium parvum, which has caused recent outbreaks of diarrhea, according the U.S. Department of Agriculture's Agricultural Research Service...
The Green Thumb
Q. How do my neighbors get their flowers so neat and full looking? A. Deadheading. Keep plants shapely by trimming excess growth. Also prune all diseased, dead, or weak growth to promote a plant's health. Be most attentive to removing faded blooms...
The New Dietary Supplement Label
Consumers have become familiar with the "Nutrition Facts" panel on food labels--an attempt by the Food and Drug Administration (FDA) to provide more information. Now, using a somewhat similar format, the agency has launched a more informative label...
Turbos and Superchargers
Turbochargers and superchargers are all about making power, but how, exactly, is a matter of some mystery to some. The key to comprehension lies in grasping the most basic thing about any internal combustion engine--the fact that it is basically an...
What the Critics Say(*) about MOVIES
Adult Entertainment Values Number of Critics Saying -- Go ?? No American Pie (R) 9 7 2 High school friends scheme to lose their virginity by the end...