International Trade Forum

Magazine available in three languages focuses on trade development for developing and transition economics. It analyzes trends, opportunities, provides views from trade development experts and reports on International Trade Forum events and services.

Articles from No. 4, 2005

Advocacy for Trade
From policy to practice, and a dash of lateral thinking, we follow up our recent magazine issue, Why Services Matter.Developing countries that embrace service industries are in the forefront of the battle against poverty, WTO's Pascal Lamy told participants...
Branding Korea
A long-term export policy of the Republic of Korea combines national and corporate branding.In 2000, the Korean Ministry of Commerce, Industry and Energy announced that to be globally competitive and boost exports, Koreans needed to shift from supplying...
Choosing the Right Partner
What makes a good service partner? Trust and experience, says this major Dubai developer.The Abbasi Group has interests in several areas, including textile trading, real-estate development and hospitality. Its Bonyan Emirates Properties is a Dubai-based...
Cleaning Up: Environmental Services in Botswana
How can a developing country firm compete in this capital-intensive, highly specialized business where the company may need to educate the client about the issues before making the sale, where procurement rules may be hard to fathom and competition from...
Exporting by Design in Malaysia
The Malaysian design firm Veritas went into business with an international outlook. In this challenging service sector, it learned how to ride out the storms as well as take advantage of international opportunities.Located in Kuala Lumpur, Malaysia,...
From Canada to Uganda, Business Process Outsourcing
Business process outsourcing can be a win-win deal, even for small firms in developing countries.Business processes that historically were kept inside the firm, such as accounting and similar paperwork, are increasingly being outsourced to places where...
In Peru, Trade Forum Enters the Classroom
Peru's young businese hopefuls getting a taste of the international market while stilla university through the case studies and ideas in ITCs magazine.I have been teaching a course in international trade since 2000 at the Catholic Pontifical University...
Making Sense of Trade Treaties
As world trade grows more complex, the rules for international business are also growing in number and intricacy. How can countries with limited resources spot and adopt the major trade treaties? And how can they participate in drafting new trade rules?There...
Marketing Services: How TPOs Can Help
Service exporters face many obstacles. Austrade is finding ways to help businesses overcome them.Our experience is that it is not easy to export business and professional services. This doesn't mean that it can't be done. In fact, Australia has some...
Meeting Small Firms' Trade Finance Needs
Lending institutions in Asia and the Pacific are exploring how to meet small exporters' financing needs in a new initiative spanning 27 countries.Small businesses are the backbone for sustainable growth and jobs in developing countries. Access to credit...
New Books and Technical Papers
Get Connected: E-applications in the textile and clothing sector166 pages. Study focusing on how developing country producers could successfully apply new e-applications and secure post-quota exports in light of changing nature of textile and clothing...
New Executive Director of ITC Is Appointed
Patricia Francis, a citizen of Jamaica, has been appointed Executive Director of ITC. The appointment was made by United Nations secretary-General Kofi Annan and WTO Director-General Pascal Lamy. Ms Francis will serve for a period of three years, beginning...
Plug into Your National Brand
A country's "brand" can help or hinder its exports. Plugging into the essence of its people, institutions, geography, history and culture, a nation can create a brand strategy that shows its true, distinctive self.Q Can establishing a brand really help...
Put Your Stamp on Trade
We discovered, almost by accident last year, how countries are "putting their stamp" on trade. Research on stamps came up as part of the creative design process in profiling case studies on successful trade development projects. While we did not include...
Reaching out with the Web
Simply building a web site won't bring visitors. It takes careful strategy and targeted marketing to lure visitors to the site once, and even more work to bring them back.The Internet has become one of the most powerful tools in communications. More...
RSS: A New Way to Keep in Touch
Most major e-publishers now provide RSS (real simple syndication) feeds - essentially automatic summary updates of topics that you choose - in addition to the e-mail alerts they send out on the subjects that they want you to receive.RSS has become the...
Services Are Essential to the Doha Agenda
WTO head Pascal Lamy urges developing countries to invest in service talks.If the Doha Development Agenda is to be completed in December 2006, there will need to be basic movement on several issues to match the ambitions expressed in the title and goals...
Think Strategically about Communications
Communications plays a key role in every organization that wants results. A strategic approach can help them use resources effectively to achieve their goals.When officials at the Caribbean Community (CARICOM) wanted to increase public awareness about...
Trade Development: What Do You Communicate?
If you promote the potential of trade for development, look twice at the power of strategic communications.Opinion polls and street demonstrations are clear: globalization destabilizes people. As I write, helicopters whirr and sirens wail as demonstrators...

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