International Trade Forum

Magazine available in three languages focuses on trade development for developing and transition economics. It analyzes trends, opportunities, provides views from trade development experts and reports on International Trade Forum events and services.

Articles from No. 1, January

Changing "Brand Africa"
In tourist offices, the most frequent images of Africa are those of safari animals, in the news, the tragedy of several conflicts linger. On film screens, conflict diamonds take centre stage in one Hollywood movie, and the latest James Bond includes...
Changing "Brand Africa"
Ask anyone about Africa and the first response you get is a negative picture of conflict, hunger, HIV/AIDS and other health issues. But question a bit more and it's clear that Africa is becoming a promising place for business. Africa has been described...
Countries Bring Trade into Development Projects: Countries Are Putting Priority on Trade-Related Assistance in This New Model for Financing Development Projects, by the Millennium Challenge Corporation
Benin: rehabilitating the port of Cotonou. Ghana: building packing and storage facilities for export crops. Madagascar: identifying international market opportunities for small businesses. Each of these foreign aid projects was conceived and planned...
Creating an African Business Superpower
Interview with Mashudu Ramano, Chairman, Johnnic Communications Johnnic Communications, also known as Johncom, is one of Africa's largest media and entertainment groups with interests ranging from bookshops to movie theatres clustering around its...
CSR: A Must for Big Firms in Africa: Corporate Social Responsibility (CSR) Is a Prerequisite to Do Business in Africa. Shell's African Vice President Explains
Interview with Ann Pickard, Shell Exploration and Production Africa Shell's operations in Nigeria have not been without controversy. Its CSR policies, revised in 2003, are starting to bear fruit, says Ann Pickard. Q How does Shell approach pro-community...
CyberTrackers of the Kalahari: In This Award-Winning Business Case, Technology Opens New Job Opportunities and Allows Bushmen to Share Their Valuable Knowledge to Conserve the Environment
That indispensable electronic tool of every rising young executive, the personal digital assistant (PDA), has been matched to the traditional knowledge of the Bushmen of the Kalahari Desert to give Africa a new profession: digital wildlife tracker....
Facts & Figures: Africa's Trade: Sub-Saharan Africa's Economic Stability, Combined with a Favourable Global Growth Climate, Now Offers Opportunities That the Region Has Begun to Exploit. but Further Work Is Needed at the "Micro" Level to Accelerate Progress on the Millennium Development Goals
by African Department staff, International Monetary Fund What's looking up ... Steady growth Sub-Saharan Africa experienced a third straight year of growth over 5% in 2006, and the International Monetary Fund (IMF) expects growth to be around...
FDI Goes Local, the Millennium Cities Initiative: Attracting Investment at the City Level Helps to Stimulate Economies
The role of foreign direct investment (FDI) in economic growth and development is now widely recognized. All countries in Africa are seeking to attract such funds. For that purpose, they have liberalized their FDI regimes, entered into numerous investment...
Foundations for Prosperity
More democratic processes A woman checks electoral rolls in the Democratic Republic of the Congo. The 17 presidential and legislative elections in sub-Saharan Africa in 2007 reflect a shift towards multi-party political systems. Investment flows...
In Sierra Leone, Ginger Trade Helps Recovery: Sierra Leone's Export Development Authorities Are Working to Revitalize the Ginger Industry, a Route out of Poverty after Years of War. This Story Is Based on an Interview with Abu Bakkar Kebbay, from the Export Development Agency of the Ministry of Trade and Industry
by Trade Forum team "The civil war between 1990 and 2001 created at least 1 million refugees and largely destroyed our services. The United Nations declared us safe in 2002 but some people still don't know that the war has ended and business people...
ITC's Programme for Africa
Boosting intra-African trade flows In view of the drive towards heightened regional integration in Africa, ITC plans a regional Executive Forum event to produce a blueprint for future ITC activity in this field. The event will address sub-regional...
Meet Our Readers: Learn More about Other Trade Forum Users, Starting with a Long-Standing Reader in Senegal's Ministry for Trade and Consumer Affairs
In this issue, we introduce a new feature that puts the spotlight on individual Trade Forum readers. They reveal how they are using the magazine to get to grips with trade development trends and issues. Magatte N'doye, Coordinator of a trade projects'...
New Aid for Trade Partnership with the African Union: A New Partnership to Develop Trade in Africa Will Back Up the Efforts of Businesses and Governments at a Time When Africa's Trade Prospects Are Looking Up
The African Union's Commissioner for Trade and Industry, Elisabeth Tankeu, signed an agreement in February 2007 with Patricia Francis, Executive Director of ITC, at the African Union's Geneva office. Diplomats from 40 African countries were present...
New Markets for an Ancient Heritage: An Ethiopian Woman Entrepreneur Links Poor Weavers with Rich Traditions to Wealthy, Culture-Seeking Buyers
Interview with Sara Abera, Founder, Muya Ethiopia PLC Muya Ethiopia PLC makes handwoven home decoration items for discerning consumers. Muya (http://www.designafrica.ca/ designafrica/muyaethiopia.php) now exports to the United States, Canada, Austria...
Rwandan Coffee Goes from Ordinary to Star(bucks): Rwandan Coffee Is Featured at Starbucks This Year. the Path to Creating a Premium, Well-Branded Coffee from a Low-Return Mass Product Involved Both Aid Agencies and Private Firms
Interview with Philip Schluter, Schluter S.A. To learn how Rwanda Ordinary transformed itself into a gourmet choice, we spoke to Schluter S.A., "the African coffee people" who have been in business since 1858. Philip Schluter, the sixth-generation...
Tanzania, Unveiling a Hidden Gem: Tanzania Is Working to Make Itself Better Known to Attract Foreign Buyers and Tourists: Interview with Ramadhan Hashimu Khalfan, President, Board of External Trade, Tanzania
ITC's Natalie Domeisen interviewed Ramadhan Hashimu Khalfan during the World Conference of Trade Promotion Organizations in March 2007. Mr Khalfan, a former member of parliament, is Director General of the Board of External Trade of Tanzania. Q...
The Challenges Ahead: Making Investment Work for Long-Term Development Is a Challenge Facing Both Resource-Rich and Income-Poor Countries
Foreign direct investment (FDI) has boomed in Africa over the last 12 months--with record-breaking inflows of $38.8 billion in 2006, a 26.5% rise--and this revival looks set to continue. Africa's challenge is to seize this opportunity to help boost...
"Trade Justice" Network for 16 African Countries: Civil Society Can Help Trade Negotiators Take More Development-Oriented Positions in Trade Talks
Civil society, including women's organizations and the media, can help Africa's quest for an equitable world trading system, said participants from these institutions at a workshop of the Joint Integrated Technical Assistance Programme (JITAP) in Accra,...
Tunisia's Boom in ICT
Interview with Ferid Baklouti, Founder, Xtensus Tunisia This Tunisian businessman is representative of his country's effort to position itself in Information and Communications Technology (ICT). Q How did you come to set up Xtensus Tunisia? ...
World TPO Conference Highlights Champions for Export Excellence: From Mongolia to Finland, Mauritius to Zambia, El Salvador to Chile, They Are Doing a Lot about Exporting
by Trade Forum editorial team Five of the best-performing national trade development agencies received global awards for expanding exports and improving their economy at the 6th World Conference of Trade Promotion Organizations held in Buenos Aires,...