Journal of Broadcasting & Electronic Media

A professional and scholarly quarterly presenting research in communication and electronic media. Covers topics on media uses, effects of media, regulation, history, organization, advertising, technology, news, and entertainment.

Articles from Vol. 50, No. 3, September

Broadcast Research in the Americas: Revisiting the Past and Looking to the Future
Canada, Latin America, and the United States have assumed great international significance in the past few decades as borders wither, goods and people move more freely around the globe, and finance takes on a more integrated and powerful role in global...
Canadian Hardware, Foreign Software: The Political Economy of Pay-per-View
On February 1, 1983, the introduction of First Choice, currently known as The Movie Network, marked a significant step in the evolution of Canada's video industry. For a nominal fee, cable subscribers were able to watch uninterrupted and unedited versions...
Channel Repertoires: Using Peoplemeter Data in Beijing
Every year, television viewers around the world have more channels from which to choose. In the United States, for example, the average household receives more than 100 channels of programming--a threefold increase since 1990 (Nielsen Media Research,...
Critical Analysis of Racist Post-9/11 Web Animations
Within a day of the September 11, 2001, Al Qaeda attacks in the United States, amateur animations, depicting the humiliation, torture, and death of Osama bin Laden, Taliban, and other Arab and Muslim characters began appearing on U.S.-based Web animation...
Cultural Policy in a Free-Trade Environment: Mexican Television in Transition
Questions concerning what constitutes Mexican national culture, how it should be manifest, and the state's role in its protection and promotion changed considerably from the conclusion of the Mexican Revolution in 1920 through the 7-decade rule of...
Editor's Note: Broadcast Research in the Americas
Broadcasting and the electronic media of the Americas is the primary theme of this special issue of the Journal. U.S. scholars have studied systems all over the globe, yet little is known about our closest neighbors, especially Canada and Mexico. Included...
Macho Media: Unapologetic Hypermasculinity in Vancouver's "Talk Radio for Guys"
On August 6, 2002, "MOJO Radio--Talk Radio for Guys" was launched in Vancouver, British Columbia, Canada. The station's format was designed with the explicit aim of "delivering the male" audience to advertisers (Sparks, 1992), a strategy confirmed...
New Discourses and Traditional Genres: The Adaptation of a Feminist Novel into an Ecuadorian Telenovela
This study explores the adaptation of the feminist Ecuadorian novel Yo Vendo unos Ojos Negros into a telenovela, a Latin American form of serialized television drama that always comes to a narrative conclusion, which aired in Ecuador in 2004. Notions...
Public Policies and Research on Cultural Diversity and Television in Mexico
The issue of how to preserve and promote cultural diversity through the mass media has been central in policy debates and regulations both in Europe and in North America. In the beginning of the 21st century, with the huge importance and technological...
Rethinking Marshall McLuhan: Reflections on a Media Theorist
One of the striking features of mass communication theory in the millennial decade has been the reemergence of Marshall McLuhan (1911-1980). McLuhan's prominence is not what it was during the peak of his influence during the mid-1960s, but McLuhan...
Sydney W. Head (1913-1991): Remembering the Founder of Modern Broadcasting Studies
More than any other single individual, Sydney W. Head created the modern academic field of electronic media teaching and research. Although many others wrote earlier textbooks or undertook important research, Head's (1956) Broadcasting in America provided...
Transnation: Globalization and the Reorganization of Chilean Television in the Early 1990s
In 1988 a broad coalition of centrist and center-left political parties--the Concertacion de Partidos por la Democracia (Coalition of Parties for Democracy)--defeated Chilean General Augusto Pinochet in a national plebiscite, paving the way for a transition...
When Good Friends Say Goodbye: A Parasocial Breakup Study
Final episodes of long-running and greatly loved television series achieve famously high ratings (Battaglio, 2001). It was hardly surprising, then, that an estimated 51 million viewers tuned in to view the final episode of Friends, which aired in the...
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