Journalism & Mass Communication Educator

Focuses on learning and teaching, curriculum, educational leadership, and related exploration of higher education in relation to journalism. Articles draw from theoretical approaches and methodological perspectives and provides new questions, evidence and educational practices.

Articles from Vol. 50, No. 3, Autumn

Absentee Coaching Puts the Focus on Feedback
Techniques for coaching writers have been widely used in newsrooms; however, these methods only recently have been adopted for use in journalism and mass communication classrooms. These techniques encourage coaches to collaborate with writers by asking...
A Lesson for Instructors: Top 10 Copy-Editing Skills
Newspaper editors who hire entry-level editors for their copy desks frequently complain that journalism school graduates are deficient in just about everything: they can't spell or write decent headlines, can't locate Haiti on a map and don't bother...
Assessing Education's Response to Multicultural Issues
Stereotypical news coverage about minorities (then concerning Native Americans) was present in the first English- language newspaper in the country, Publick Occurrences, and research suggests that stereotypical coverage continues today (Pease and Smith,...
Awakening the Right Brain in Feature Writing
Sometimes journalism educators forget that students can use both of their brains. As products of the Cartesian tradition of education, most instructors were taught by methods that privilege logical, linear, and empirical thinking--functions of the left...
Books -- Academic Socialism: Merit and Morale in Higher Education by Michael J. Bugeja
Bugeja, Michael J. (1994) Academic Socialism: Merit and Morale in Higher Education. Alexandria, Va.: Orchises Press. 166 pp. Hardback, $22.95.This book offers yet another take on what ails American higher education. Its author, Michael Bugeja, a journalism...
Books -- A Journalist's Guide to Grammar and Style by William L. Rivers and Alison Work Rodriguez
Rivers, William L. and Alison Work Rodriguez (1995). A Journalist's Guide to Grammar and Style. Boston: Allyn and Bacon, 246 pp. Paperback.The authors of this text set a serious goal for it. They wanted to make using a proper grammar a straightforward...
Books -- American Regulatory Federalism and Telecommunications Infrastructure Edited by Paul Teske
Teske, Paul, ed. (1995). American Regulatory Federalism and Telecommunications Infrastructure. Hillsdale, N.J.: Lawrence Erlbaum Associates. 167 pp. Hardback, $36.This book examines the dual structure of national and state regulation of telecommunications....
Books -- Behind the Scenes at the Local News by Robert S. Goald
* Goald, Robert S. (1994). Behind the Scenes at the Local News. Boston: Focal Press. 224 pages. Paperback and 1-1/2 hour VHS videotape package, $149. Additional copies of the paperback, $10.95.This book and videotape combination make an excellent teaching...
Books -- beyond 2000: The Future of Direct Marketing Edited by Jerry I. Reitman
Reitman, Jerry I., ed. (1994) Beyond 2000: The Future of Direct Marketing. Lincolnwood, Ill.: NTC Publishing Group. 268 pp. Hardback.First, I must admit that I love books of this ilk. Rather than one author stretching and trying to make predictions about...
Books -- Communication in the Age of Virtual Reality Edited by Frank Biocca and Mark R. Levy
*Biocca, Frank and Mark R. Levy, eds. (1995). Communications in the Age of Virtual Reality. Hillsdale, N.J.: Lawrence Erlbaum Associates, Publishers. 401 pp. Paperback, $29.95. Hardback, $79.95.The author of one of the 14 chapters in this reader asserts...
Books -- Electronic Media Criticism: Applied Perspectives by Peter B. Orlik
Orlik, Peter B. (1994). Electronic Media Criticism: Applied Perspectives. Boston: Focal Press. 335 pp. Paperback, $34.95Media producers, systems, and personnel do not lack for critics in either the content or the process of doing their jobs. Being in...
Books -- Electronic Media Ethics by Val E. Limburg
Limburg, Val E. (1994). Electronic Media Ethics. Boston: Focal Press. 188 pp. Paperback, $29.95.The book's title, Electronic Media Ethics, is a bit misleading because the book's contents cover only a subset of issues generally addressed in books about...
Books -- Freedom of Speech, Press, and Assembly by Darien A. McWhirter
McWhirter, Darien A. (1994]. Freedom of Speech, Press, and Assembly. Phoenix: Oryx Press. 191 pp. Hardback, $29.95.Supreme Court scholar Bernard Schwartz of New York University noted in 1992, "Freedom of the press ... is the 'palladium of liberty.' But...
Books -- Media Literacy: Keys to Interpreting Media Messages by Art Silverblatt
Silverblatt, Art (1995). Media Literacy: Keys to Interpreting Media Messages. Westport, Conn.: Praeger Publishers. 340 pp. Paperback, $19.95. Hardback, $65.Because access to the media does not equal media literacy, Art Silverblatt's Media Literacy: Keys...
Books -- Television: Critical Methods and Applications by Jeremy G. Butler
* Butler, Jeremy G. (1994). Television: Critical Methods and Applications. Belmont, Calif.: Wadsworth Publishing Co. 369 pp. Paperback.If you are looking for a book that explains what television "means," Jeremy Butler's Television: Critical Methods and...
Books -- Television Today and Tomorrow by Gene F. Jankowski and David C. Fuchs
Jankowski, Gene F. and David C. Fuchs (1995). Television Today and Tomorrow. New York: Oxford University Press. 237 pp. Hardback.The subtitle of Television Today and Tomorrow is "It Won't Be What You Think." This book may not be what you think either....
Critical Thinking Lacks Definition and Uniform Evaluation Criteria
A professor of journalism recently advised via Internet that we should match the goals of our courses to mission statements of our colleges and universities. This suggestion comes as journalism and mass communication faculty across the country are reviewing...
Digital Communications: A Modular Approach to Curriculum
The media workplace of the future will be an information technologies theme park, where technical distinctions among the attractions will blur and everyone will speak the same language-digital. --Janis (1991)Dutch Fork High School in Irmo, S.C. has an...
Graduate Degrees Increase 23% but Bachelor Numbers Decline
Total enrollments in journalism and mass communication programs in the autumn of 1994 were less than a percentage point higher than a year earlier, providing continuing evidence that enrollments in these programs has stabilized.The size of the freshman...
Journal Editor Says Predictions Were Optimistic-And Wrong
A 1970 meeting in Las Vegas that led Journalism Educator into the AEJMC publications family comes to mind today as an historic milestone I witnessed during my editorship. Also from that year I learned any editorializing about the future should be done...
Problems of Introducing Courses in Computer-Assisted Reporting
Joel J. Smith, investigative reporter for the Detroit News, used a computer to compare the Michigan Department of Corrections database of over one-half million convicted criminals with the state's education department database of 100,000 teachers and...
Videos -- Sneakers, Laptops, and the Homeless / from Scooters to Fryers
Films for the Humanities & Sciences (1995). The Best of Broadcast Commercials. Sneakers, Laptops, and the Homeless and From Scooters to Fryers. 76 minutes and 62 minutes respectively. VHS video-cassettes, $89.95 each. P.O. Box 2053 Princeton, N.J....