Journalism and Mass Communication Quarterly

Founded in 1924, the Journalism and Mass Communication Quarterly is a professional journal that covers research in journalism and mass communication. The journal has an audience of over 5,000 readers. The Association for Education in Journalism (and) Mass Communication publishes the journal quarterly. Dan Riffe is the journal's Editor. Ted Pease is the Book Review Editor.

Articles from Vol. 80, No. 2, Summer

Advertising Managers' Perceptions of Sales Effects and Creative Properties of National Newspaper Advertising: The Medium Revisited
Building on a previous survey of large-agency media specialists' opinions on the sales effects of national newspaper advertising, we surveyed advertising managers with the nation's largest national advertisers to measure opinions on national newspaper...
An Editorial Comment
The eleven articles in this issue are organized thematically in three sections: "Exploring Credibility and Bias," "Newspapers as Organizations," and "Advertising and Public Relations Professionals."The lead article goes beyond comparing Internet news...
An Experimental Examination of Readers' Perceptions of Media Bias
Perceptions of media bias were explored by manipulating expectations of bias and news topic. Readers were more likely to designate material opposing their own viewpoints as biased. Perception of bias was topic-dependent and statements most often viewed...
An Experimental Investigation of News Source and the Hostile Media Effect
This study examined the interaction among different news sources, individual levels of partisanship, and the hostile media effect in sports news. Two hundred and three participants read a balanced story about their home-town college football team in...
Breach of Faith: A Crisis of Coverage in the Age of Corporate Newspapering
* Breach of Faith: A Crisis of Coverage in the Age of Corporate Newspapertng. Gene Roberts and Thomas Kunkel, eds. Fayetteville: University of Arkansas Press, 2002. 243 pp. $29.95 hbk.Breach of Faith is the second book resulting from the Project on the...
Business: The Ultimate Resource
* Business: The Ultimate Resource. Cambridge, MA: Perseus Publishing, 2002. 2200 pages. $59.95.What an incredibly low price for such a large and valuable hardback book.Business: The Ultimate Resource is just that and should be on every person's bookshelf,...
Changing the Newsroom Culture: A Four-Year Case Study of Organizational Development at the St. Louis Post-Dispatch
This longitudinal case study of change at the St. Louis Post-Dispatch measured newsroom employee perceptions of organizational development, newsroom restructuring (from beats to teams), and public journalism during Cole C. Campbell's tenure as editor,...
Chinese Reportage: The Aesthetics of Historical Experience
* Chinese Reportage: The Aesthetics of Historical Experience. Charles A. Laughlin. Durham, NC: Duke University Press, 2002. xii, 334 pp. $64.95 hbk. $21.95 pbk.Chinese Reportage is landmark in that it is the first detailed English language examination...
Content Differences between Daily Newspapers with Strong and Weak Market Orientations
A content analysis of more than 13,000 items on the main display pages in twelve daily newspapers finds that publications with a strong market orientation publish fewer items about government and public affairs and more items about lifestyle and sports...
Cyberclaw: Cases and Materials on the Internet, Digital Intellectual Property and Electronic Commerce
* Cyberlaw: Cases and Materials on the Internet, Digital Intellectual Property and Electronic Commerce. Brian Fitzgerald and Anne Fitzgerald. Chatswood, Australia: LexisNexis Butterworths, 2002. 793 pp. AUS $143 pbk.It is still debatable whether cyberlaw...
Dirty Discourse: Sex and Indecency in American Radio
Dirty Discourse: Sex and Indecency in American Radio. Robert L. Milliard and Michael C. Keith. Ames, IA: Iowa State University Press, 2003. 297 pp. $49.99 hbkDirty Discourse explores a subject of considerable importance: Whether obscene, indecent, or...
Dispatches from Lincoln's White House: The Anonymous Civil War Journalism of Presidential Secretary William O. Stoddard
* Dispatches From Lincoln's White House: The Anonymous Civil War Journalism of Presidential Secretary William O. Stoddard. Michael Burlingame, ed. Lincoln and London: University of Nebraska Press, 2002.288 pp. $39.95 pbk.The climax of Martin Scorsese's...
Explaining Variability in Newspaper Design: An Examination of the Role of Newsroom Subgroups
Variability in newspaper design is typically thought to reflect changes in the paper's economic environment as well as wider cultural trends. The present study proposes an additional factor: the relative influence of the design subgroup, conceptualized...
Giving Meanings to the World: The First U.S. Foreign Correspondents, 1838-1859
* Giving Meanings to the World: The First U.S. Foreign Correspondents, 1838-1859. Giovanna Dell' Orto. Westport, CT: Greenwood Press 2002. 162 pp. $59.95 cloth.Giving Meanings to the World ends with a passage where Louis Boccardi, president of The Associated...
H. L. Mencken on Religion
* H.L. Mencken on Religion. S.T. Joshi, ed. Amherst, NY: Prometheus Books, 2002. 330 pp. $29 hbk.H. L. Mencken's wit remains caustic and current in this well-edited collection of his writings about religion. Most of these pieces, culled from important...
Marketing Michelin. Advertising and Cultural Identity in Twentieth-Century France
* Marketing Michelin. Advertising and Cultural Identity in Twentieth-Century France. Stephen L. Harp. Baltimore and London: Johns Hopkins University Press, 2001. 356 pp. $39.95 hbk.It seems very timely to revisit an old question that puzzles many Americans:...
Measuring Contingencies: Using Scales to Measure Public Relations Practitioner Limits to Accommodation
The contingency theory of accommodation in public relations posits that public relations practice moves on a continuum from total client or employer advocacy to total accommodation of a public. A survey of ninety-one top public relations practitioners...
Media Credibility Reconsidered: Synergy Effects Be between On-Air and Online News
This experimental investigation of media credibility examined the combined, or synergistic, effects of on-air and online network news exposure, placing student and adult news consumers in broadcast news, online news, and telewebbing conditions. Results...
Media Effects on Public Opinion about a Newspaper Strike
This study examines antecedents of public involvement in and support for a strike by newspaper journalists in a two-newspaper metropolitan area. Specifically, we focus on the role that perceptions of journalists and the news media, as well as mediated...
Media Ethics Goes to the Movies
* Media Ethics Goes to the Movies. Howard Good and Michael J. Dillon. Westport, CT: Praeger, 2002. 208 pp. $64.95 hbk.Films, TV shows, novels, and other popular culture artifacts can be powerful tools in helping students to think critically about the...
Media Firms: Structures, Operations, and Performance
* Media Firms: Structures, Operations, and Performance. Robert G. Picard, ed. Mahwah, NJ: Lawrence Erlbaum, 2002. iv, 267 pp. $55 hbk.This book is a collection of studies and essays by a distinguished group of international media management and economics...
Media Violence and Its Effect on Aggression: Assessing the Scientific Evidence
* Media Violence and Its Effect on Aggression: Assessing the Scientific Evidence. Jonathan L. Freedman. Toronto: University of Toronto Press, 2002. 227 pp. $50 hbk. $24.95 pbk."In 1999 I was approached by the Motion Picture Association of America [MPAA]...
Objective Evidence on Media Bias: Newspaper Coverage of Congressional Party Switchers
Are the media biased? Many sources answer in the affirmative, typically indicting the media for a pro-liberal or pro-Democratic slant. Analysis subjecting these claims to objective testing, using baselines with which to compare coverage, has been lacking....
Online Communication: Linking Technology, Identity, & Culture / Building Virtual Communities
* Online Communication: Linking Technology, Identity, & Culture. Andrew F. Wood and Matthew J. Smith. Mahway, NJ: Lawrence Erlbaum, 2002. 225 pp. $27.50 pbk.Building Virtual Communities. K. Ann Renninger and Wesley Shumar. Cambridge and New York:...
Principles of Publicity and Press Freedom
* Principles of Publicity and Press Freedom. Slavko Splichal. Critical Media Studies: Institution, Politics, and Culture. Lanham, MD: Rowman & Littlefield, 2002. xv, 229 pp. $75 hbk. 32.95 pbk.The stated purpose of Slavko Splichal's work, Principles...
Public Health Communication: Evidence for Behavior Change
* Public Health Communication: Evidence for Behavior Change. Robert Hornik, ed. Mahwah, NJ: Lawrence Erlbaum Associates, Publishers, 2002. 405 pp. $99.95 hbk. $45 pbk.Public Health Communication: Evidence for Behavior Change is dedicated to answering...
Race and Ethical Reasoning: The Importance of Race to Journalistic Decision Making
A controlled experiment is used to investigate the effects of race of news subjects on journalists' ethical reasoning. In this study, race of the people in the ethical dilemmas presented had a significant effect on ethical reasoning. When participants...
Redeeming the Dial: Radio, Religion, & Popular Culture in America
* Redeeming the Dial: Radio, Religion, & Popular Culture in America. Tona J. Hangen. Chapel Hill: University of North Carolina Press, 2002. 220 pp. $39.95.In Christ and the Media Malcolm Muggeridge concluded that mass communication was accelerating...
Rushed to Judgement: Talk Radio, Persuasion, and American Political Behavior
* Rushed to Judgment: Talk Radio, Persuasion, and American Political Behavior. David C. Barker. New York: Columbia University Press, 2002. 141 pp. $52.50 hbk. $19.50 pbk.Much has been written about talk shows on radio and television. Scholars have studied...
Sex in Advertising: Perspectives on the Erotic Appeal
* SEX in Advertising: Perspectives on the Erotic Appeal. Tom Reichert and Jacqueline Lambiase, eds. Mahwah, NJ: Lawrence Erlbaum Associates, 2003.294 pp. $65 hbk. $29.95 pbk.Reichert and Lambiase have assembled a collection that offers a variety of methodological...
The Advertising Age Encyclopedia of Advertising
* The Advertising Age Encyclopedia of Advertising. John McDonough and Karen Egolf, eds. 3 vols. New York: Routledge for Fitzroy Dearborn, 2002. 1,873 pp. $385 hbk.This handsome and exhaustive reference work is a must-buy for institutional libraries....
The Global Journalist: News and Conscience in a World of Conflict
* The Global Journalist: News and Conscience in a World of Conflict. Philip Seib. Lanham, MD: Rowman & Littlefield, 2002.151 pp. $65 hbk. $23.95 pbk.Timing was no ally of this slender book, which argues the news media have a duty not only to report...
The Last Editor: How I Saved the New York Times, the Washington Post, and the Los Angeles Times from Dullness and Complacency
* The Last Editor: How I Saved the New York Times, the Washington Post, and the Los Angeles Times from Dullness and Complacency. Jim Bellows. Kansas City: Andrews McPeel Publishing, 2002. 349 pp. $28.95 hbk.Resist the urge to pass this book by because...
The Law of Defamation and the Internet
* The Law of Defamation and the Internet. Matthew Collins. New York: Oxford University Press, 2001. 430 pp. $150 hbk.Is there a need, whether actual or imagined, for "cyberlaw"? The answer to this question depends on whom you ask. Those "cyber-crazies"...
The News Interview: Journalists and Public Figures on the Air
* The News Interview: Journalists and Public Figures on the Air. Steven Clayman and John Heritage. Cambridge, England, and New York: Cambridge University Press, 2002. 372 pp. $65 hbk. $24 pbk.It was in many ways an eerily appropriate harbinger of journalism's...
Tradition and Change in the Nicaraguan Press: Newspapers and Journalists in a New Democratic Era
* Tradition and Change in the Nicaraguan Press: Newspapers and Journalists in a New Democratic Era. Kris P. Kodrich. Lanham, MD: University Press of America, 2002. 199 pp. $34 pbk.For fifty years, the Nicaraguan press published under constraints of repression...
What Liberal Media? the Truth about Bias and the News
* What Liberal Media? The Truth About Bias and the News. Eric Alterman. New York: Basic Books, 2003. 322 pp. $25 hbk.This is one of the most depressing books I have ever read-and one of the most useful.Alterman, who writes a media column for The Nation...

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