Magazine article Editor & Publisher

Et Cetera

Magazine article Editor & Publisher

Et Cetera

Article excerpt

United Press International announced a restructuring that includes layoffs, hirings, and changes in the content it distributes. UPI laid off 16 editorial employees while starting to add what may end up being 10-15 new sales, marketing, and IT staffers, a spokesman told E&P. UPI now has 140 employees worldwide, including about 80 editorial ones. Changes include more content for electronic formats such as wireless devices and digital kiosks, expanded photo coverage, the launch of a Spanish-language news service focusing on issues relevant to Hispanic- Americans, more Arabic-language coverage, and more analytical and in- depth content. "The world has become saturated with breaking news from many, many sources and we believe the value of our products is not simply in reporting the news, but in telling readers what impact the news will have on them," said Bill Creighton, UPI's vice president for global sales and marketing. Founded in 1907, UPI has more than 100 clients including a handful of newspapers in the U.S., a number of papers abroad, and other customers including Web sites. ... "BattleLines" will be relaunched -- possibly in June -- on the Poynter Institute site (http://www.poynter. org) under the new name of "The Persuasive Art," according to Poynter faculty member Howard Finberg. The weekly feature originally focused on the creative process behind cartoons about the war in Iraq (E&P, March 31, p. 25); the new version will spotlight cartoons about various subjects. ... WittyWorld International Features Founder/President Joseph Szabo will be North America's representative at the World Comics Summit scheduled for this October in China. Also, his syndicate (http://www.wittyworld.com) signed two Chinese cartoonists and another from Russia. …

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