Magazine article Talent Development

What a Concept. (Frontpage)

Magazine article Talent Development

What a Concept. (Frontpage)

Article excerpt

Have you been reading Concept? It's the new one-page piece that starts off the features every month. I was just wondering whether it has been noticed. Concept's tag line is "a powerful, intriguing, inspiring, or perhaps odd idea distilled to its essential elements."

Like a new baby in the family, Concept is currently my favorite brain child. Actually, it was another editor's idea, and I embraced it, dubbed it "Concept," and have fashioned it. This isn't about me, though, but about where talent can come from--just stay with me here. The original concept for Concept was to have a one-page article that captured an idea or a process in its essence. Sounds simple, but then you have to come up with a different "powerful, intriguing, etc." idea every month and find someone different each month to express it succinctly in less than 300 words. Not so simple.

I didn't want professional writers crafting Concept, so I started asking colleagues, then friends, and even relatives. …

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