Magazine article Management Today

Brain Food: Lord Birt - If I Had to Start Again

Magazine article Management Today

Brain Food: Lord Birt - If I Had to Start Again

Article excerpt

If I could have my time over again, I would make exactly the same call on all the big decisions. I don't have any regrets about the forks in the road I've taken. Joining the BBC was the beginning of what was a very painful period in my life, though one that I regard as being very successful. I never ever regretted going there - it gave me a richness of experience and an understanding of the world and exposure to so many different things that I can't imagine my life without it. I think I left behind a highly creative and modernised organisation. Most people recognise that the BBC responded to the digital challenge probably better than any other broadcaster in the world. I was proud to have led the organisation in that way.

There are lots of lesser things along the way that with hindsight I would have done differently - management is an extremely imperfect activity; you make very large numbers of decisions and many of them are not quite right. Have I made mistakes? …

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