Magazine article The Advocate (The national gay & lesbian newsmagazine)

We're Here, We're ... They May Not Have the Backing of Viacom, but Other Cable Channels Are Targeting Queer Audiences

Magazine article The Advocate (The national gay & lesbian newsmagazine)

We're Here, We're ... They May Not Have the Backing of Viacom, but Other Cable Channels Are Targeting Queer Audiences

Article excerpt

Paul Colichman, president and CEO of Here TV, says his network differs from Logo in one distinct way: "We're the only ones on the air," he says, dissing Viacom's fledgling network and others trying to capitalize on the gay and lesbian market share.

DirecTV has offered Here to its customers since August 2003, and the network joined the Dish network in April. But come October 1, Here will operate "along the lines of HBO or Showtime, offering specialty programming that includes theatrical fare--gay favorites like Sordid Lives and Km. 0--as well as original series and movies. However, a major difference is that users will have the option of purchasing single movies on demand, four-hour blocks of Here content, or a monthly subscription. The service estimates it is in 40 million homes. Colichman says he's finished production on Dante's Cove, a gay Buffy the Vampire Slayer--esque series--"and it's really gay Buffy," he promises, "with the most beautiful cast on Earth"--and a Christmas movie starring George Hamilton.

But Here won't be the only alternative for viewers who want their gay TV. Steven Grunberg, Q Television Network's executive vice president of programming, says the Palm Springs-based channel should be launching by the time you read this. …

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