Magazine article Marketing

Marketing Mix: We'll Call You - Visit Scotland

Magazine article Marketing

Marketing Mix: We'll Call You - Visit Scotland

Article excerpt

Two's company, a few hundred thousand is a crowd. Will the G8 rally interfere with our romantic break?

Visit Scotland Hello, how can I help?

Mtkg Ages ago, I booked what I thought was going to be a romantic weekend away to Edinburgh with my boyfriend, but it now coincides with Bob Geldolf's rally. I am getting cold feet about the idea, as it sounds like it is going to be packed and not at all the romantic break I had imagined. Do you think I should cancel?

VS It is entirely up to you. It will still be good if you go, but it will be busy.

Mtkg It isn't going to be easy to walk around hand-in-hand through the old streets is it?

VS Well, the old town will be fine. When are you going?

Mtkg From Friday 30 June until Monday 4 July.

VS Let me see what we have got on then (checking her screen). Nothing on the 30th. Nothing on the 1st. Then on the 2nd there is a Make Poverty History march in central Edinburgh, which will start and finish at the Meadows.

Mtkg Where's that?

VS It's in town, in the centre. Demonstrators will leave at about 12 noon and at 3pm everyone along the circle will join hands to form a white wristband. …

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