Magazine article Nation's Cities Weekly

Cities Broadcasting Audio over the Web to Communicate

Magazine article Nation's Cities Weekly

Cities Broadcasting Audio over the Web to Communicate

Article excerpt

Audio broadcasts have long been a method by which elected officials reach out to their constituents. The Internet has made this an even more useful and convenient outreach tool with the advent of the podcast, which is sometimes called an audioblog.

A podcast is an audio broadcast transmitted over the Internet. Citizens are then able to download the broadcast onto their computers, after which they can listen to it whenever they wish. Using RSS (Really Simple Syndication) technology, listeners are even able to configure their machine's software to download new broadcasts automatically as they are released, eliminating the need to check for updates manually.

City officials find that the podcasts are an opportunity to explore relevant issues in a more in-depth way, and have delved into such varied topics as downtown development, recreational opportunities, and local history. Mayor Michael R. Brown of Grand Forks, N.D., even used a podcast to broadcast his 2005 State of the City address.

NLC's Examples of Programs for Cities collection contains the following examples of municipal podcasts, For more information on this topic, please contact the Municipal Reference Service at 202-626-3130 or mrs@nlc.org.

Warren, Mich.

Population: 138,247

Year Started: 2005

Address: City of Warren, Communications Department, 29500 Van Dyke Avenue, Warren, MI 48093

Contact: 586-258-2000 E-mail: jmunem@cityofwarren.org

Warren's Communications Department produces podcasts and features them on the city's website. …

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