Magazine article Strategic Finance

IMA Moves to Become More International

Magazine article Strategic Finance

IMA Moves to Become More International

Article excerpt

In June 2004, IMA received a great influx of international members who were interested in using the old format of our examination in their quest to become Certified Management Accountants (CMAs). We received more than 10,000 applications for membership during that month. Now, a year later, we continue to deal with the issues associated with becoming more international.

Among them (and this is similar to our domestic situation) is how to retain our international membership and attract even more members. In the United States, we have a chapter and council system that helps bring the IMA message to the local level. Overseas, we have no such structures in place. In fact, our strongest connection with our international IMA members is over the Internet.

As our international membership grows, we need to be able to provide additional services for them. This could include offering translations of our products, such as the CMA exam and Strategic Finance. And we could offer educational programming or products similar to those we have in the United States. We are taking a few of these steps now to gain some experience in the marketplace. As part of our strategic planning process, we are holding our first international conference, which will be in Dubai, UAE, on May 7-11, 2006, at the J.W. Marriott. If this first one is successful, we will continue to hold similar conferences at least annually in various locations around the globe.

In addition to these plans, two members of the IMA staff spent about three weeks in China recently, talking with various members and governmental representatives to begin the process of establishing a more formal relationship with our members in China. …

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