Magazine article Management Today

Rupert Howell: If I Had to Start Again

Magazine article Management Today

Rupert Howell: If I Had to Start Again

Article excerpt

I'd love to have been a journalist, but I wasn't creative enough. I was always able to write a good letter - I just couldn't stare at a blank sheet of paper and come up with a story. But I went into advertising after university and immediately fell in love with it.

I always had the gift of the gab. I was schooled at the dinner table. My father used to start arguments, saying we needed to learn how to make our case. It could get pretty heated. At school I ended up being captain of lots of things, not because I was the best player but because I could get people to do things. I learnt that you don't have to be the most academically bright, or even the most original thinker - communication is a big chunk of the battle. No wonder I felt at home in advertising.

I was very deliberate about building my CV. People tended to stay in one company almost for life; I was always looking for the next piece of learning. I got into the advertising industry at Ogilvy, then went to Grey to get experience on the Procter & Gamble account, and to Y&R to get creative experience. …

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