Gold Quill Awards Showcase: Original, Creative and in Some Cases Working on a Shoestring, This Year's Winners Represent the Best in Business Communication

Article excerpt


"And the Gold Quill goes to ..."

The IABC Gold Quill Awards[R] international competition is the highest level of professional acknowledgment within business communication today. For more than 35 years, this annual program has tested the work of professional communicators from strategists to tacticians and recognizes the best of the best.

This year, IABC received 1,171 entries from 21 countries. Winners went through two rigorous rounds of judging by professional communicators, and in the end the judges awarded 46 Excellence Awards, 53 Merit Awards and three Student Awards.

We offer congratulations to all of the winners for their outstanding achievements in the field of business communication.

Division 1 * Communication Management

category: Community


award level: Excellence

* 10,000 Sleeping Bags for Pakistan

Tina Lazovic


Ljubljana, Slovenia

award level: Merit

* Keep the Drive U.S.A.

S. Duchak, K. Nack, M. Prombo; K. Puspoki, M. Fraboni, M. Carpenter, A. Baker,

M. Abel

The Allstate Foundation with Weber Shandwick Chicago; Minneapolis, Minnesota

category: Customer Relations

award level: Excellence

* Customer Experience--Phase I

Lane D. Stockbrugger

Farm Credit Canada

Regina, Saskatchewan

category: Media Relations

award level. Excellence

* Drive Away Hunger

Leanna Korevaar and Team FCC

Farm Credit Canada

Regina, Saskatchewan

* Heineken Premium Light Launch

Manning, Selvage & Lee

New York City

* Integrated Marketing

Communications Plan

Jennifer Benito

Sacramento-Yolo Mosquito and

Vector Control District

Elk Grove, California

* JUVEDERM[TM] Product Launch

Katie Eveland

Allergan Inc. with Chandler

Chicco Agency

New York City

* National Breast Cancer

Awareness Month 2006

Susan G. Komen Breast Cancer Foundation

Weber Shandwick

Dallas, Texas

* Prospecting the Future:

Mining in Canada

Julie Rusciolelli, Felicia Shiu/

Paul Hebert, Ryan Montpellier

MAVERICK Public Relations Inc./MiHR


* RBC Woos Newcomers

L. Sadlowski, B. Rodeck--Corporate


Cultural Markets Teams

RBC Financial Group


* Tetley Pure and Natural Green Tea

Deborah Weinstein, Tara McCarthy

Strategic Objectives


* The Saturn Challenge

Josh Cobden, Amy Davidson, Adam Moffat, Andrea Willemse, Olivia Yu

Environics Communications Inc.


award level: Merit

* Lipton--Drink Better, Think Better

Samantha Allen

Pulse Communications & Unilever

Sydney, Australia

* Mitos y Conceptos Erroneos sobre el Estrenimiento


Boehringer Ingelheim Promeco, S.A. de C.V.

Mexico City

* Tassimo Hot Beverage System

Judy Lewis, Mike Abbass

Strategic Objectives


* The MasterCard MasterIndex

Environics Communications Inc. for MasterCard Canada


category: Multi-Audience Communication

award level: Excellence

* A Canadian First: Cementing Listerine's Position in the Oral Hygiene Routine

Liz Carson and Amy Laski

Environics Communications Inc.


award level: Merit

* ATCO Gas Employees Doing Double Duty for Safety

Colleen Marie Wilson


Edmonton, Alberta

* The Search for Kraft Hockeyville

Judy Lewis, Mike Abbass

Strategic Objectives


category: Marketing Communication

award level: Excellence

* Taking the Trans Out: U. …


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