Magazine article Editor & Publisher

Among Pundits, a Goodman Hard to Find

Magazine article Editor & Publisher

Among Pundits, a Goodman Hard to Find

Article excerpt

Given that Amy Goodman hosts the radio/TV news program "Democracy Now!," it's no surprise that her King Features Syndicate column takes a multimedia approach as well. "Readers are also viewers and listeners," she explains. "People want information on different platforms."

Goodman's weekly print column -- which turned one year old on Oct. 24 -- has been accompanied by a podcast since May. That move has helped boost column sales, reports King Managing Editor/ Director of Publishing Glenn Mott, who says a video component is in the works for 2008.

Goodman's feature enjoys 72 clients, including dailies of all sizes, alternative weeklies, and Web sites. Mott calls 72 an "impressive" number for a year-old column, especially in today's tough sales environment.

Podcasts are particularly effective in an investigative/ reported column such as Goodman's. Unlike some syndicated pundits, she constantly interviews people in the U.S. and abroad, often in person, and readers can hear the interviewees via the podcasts. One recent offering featured the voices of "Jena Six" defendants to whom Goodman spoke when she visited Louisiana to cover that case.

Goodman says her King column and other work provide a forum for the "silenced majority" -- noting that corporate-owned media often ignore or distort "the real voices and real stories" of people such as those trying to end the Iraq war or rebuild devastated sections of New Orleans in the face of government obstacles. "The media should build bridges, not advocate for the blowing up of bridges," says Goodman, adding that she often covers international issues because the United States can be very insular. …

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