Magazine article Information Today

Inforonics Puts Thomas Register on the Internet

Magazine article Information Today

Inforonics Puts Thomas Register on the Internet

Article excerpt

Inforonics has created a World-Wide Web site for the Thomas Register of American Manufacturers that delivers a database of information on U.S. and Canadian companies. The Thomas Register is the premier publication of its kind, used by more purchasing agents and engineers than all other major industrial buying guides combined. The Register contains over 150,000 manufacturing companies listed under 52,000 product and service categories, giving users a high probability of finding a source for any product.

"This is a major directory publisher putting their actual content, not just marketing material, on the Internet. It's valuable, organized data," said Bruce Buckland, executive vice president, Inforonics, Inc.

Providing users of the Thomas Register with a well-organized and usable Internet publication was a major project objective. Browsing with standard HTML mechanisms is an impractical approach for Thomas Register's database of over 150,000 companies with more than 1.4 million product/company listings. Inforonics' response was to offer full-text search capability using its search and retrieval software, which is the foundation for Thomas Register's Web server.

Maintaining the Thomas Register on the Internet and keeping the publication vital and "visited" can be very demanding on computer and editorial resources. To control costs, the HTML pages in the application are dynamically generated from a database and built "on-the-fly," using Inforonics' database technology embedded in the server. …

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