Magazine article Editor & Publisher

AP Wants Its MTV ... Campaign Team

Magazine article Editor & Publisher

AP Wants Its MTV ... Campaign Team

Article excerpt

The Associated Press has joined with MTV for a new "citizen journalist" program aimed at covering the 2008 elections from a young person's point of view, according to the AP.

"Street Team '08" is described as "a specially recruited group of 51 citizen journalists -- one from every state and Washington, D.C. -- who will cover the 2008 elections from a youth perspective and tailor their reports for mobile devices." Among the recruits: former E&P intern Charles Geraci, who helped cover the 2004 Republican convention for the magazine in New York City, and now will handle Utah. He and others will contribute weekly multi-media reports (videos, blogs, photos, podcasts, and so on) that will be distributed via various MTV sites and to the more than 1,800 sites in the Associated Press Online Video Network.

Kevin Roach, AP executive producer for online video, said in a statement, "AP is constantly adding to its already comprehensive coverage of the 2008 political campaign, and this collaborative project fits in with our goal of providing an even wider range of multimedia content."

The program is being funded by a $700,000 Knight News Challenge grant from the John S. …

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