Magazine article The Fader

Editors Letter

Magazine article The Fader

Editors Letter

Article excerpt

Back in the very beginning of our history, the FADER was more of a project than a publication, an idea for a magazine that Lee Harrison, Rob Stone and Jon Cohen wisely took up with relish and gusto. The editorial staff worked in a weird, semi glassed-in room dubbed the FADER Fishbowl; it was the place where Eddie Brannan frequently used the intra office PA to play-to everyone, at full volume-the Johnny Paycheck chorus Take this job/ And shove it!, where one-time design director Rostarr drew a huge Rostarrian turd on the wall, where beers and cigarettes and takeout breakfast sandwiches from Lemon Lime went to die. It was a total shithole and people looked at you weird when you walked in and disturbed the inner sanctum and it was home to the people who worked there. The FADER, of course, has become much more of an Official Magazine since then-we started having to return publicists' phone calls (for the most part) a couple of years ago-and there are now positions at the magazine like Production Coordinator and Online Editor, staffed by people who are now so integral to the magazine as to be indispensable.

Yet however far we have come, this will hopefully always be the magazine where Knox Robinson and Lee Harrison and Eddie Brannan once worked, with all the bravado and impunity and determination that they brought to the table. It is our legacy to do the unpredictable and impervious, to champion the unexpected, to occasionally be assholes about why we do what we do when we do it, to sometimes end up making huge mistakes and to sometimes, hopefully, luck into great wins. …

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