Magazine article Information Today

Barbara Wasserman, Executive Vice President of Operations, Knovel

Magazine article Information Today

Barbara Wasserman, Executive Vice President of Operations, Knovel

Article excerpt

The information industry is in a unique position as the business world adjusts to the changing ways of accessing content. Just ask Barbara Wasserman, Knovel Corp.'s new executive vice president of operations. "What makes me so excited about my new role is that I believe the information industry has become the critical lever to boost productivity, especially in technical areas," she says.

Wasserman brings more than 20 years of experience to the position, most recently as executive VP and COO at Oxford University Press. At her new post, she will focus on Knovel's operations as well as the company's main areas for future growth.

"I intend to work closely with our publishing partners to accelerate the expansion of Knovel's collection to address additional engineering disciplines and industry-specific topics as well as build the infrastructure and staff to accommodate Knovel's rapid growth," she says.

Wasserman says her biggest challenges will be accelerating speed to market and introducing new products more quickly. The company also needs to "tap into the engineering communities in order to enhance our understanding of how best to marry technology with content. …

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