Magazine article Marketing

Careers: Brand Manager of the Week - Teresa Holman, Corporate Marketing Manager, Adnams

Magazine article Marketing

Careers: Brand Manager of the Week - Teresa Holman, Corporate Marketing Manager, Adnams

Article excerpt

- Describe yourself in three words. Mad, complicated, hard-working.

- What would you be if you weren't a brand manager?

A park keeper. It may sound strange, but I am addicted to grass-cutting - using a sit-on mower, of course.

- What advice would you give someone starting their marketing career today?

Marketing is 80% common sense and 20% learning, so find a good mentor, watch and listen carefully, follow the advice they give, but, most importantly, go with your gut instinct.

- What makes a good brand manager?

Someone who understands the company's values and goals, and protects and projects them passionately.

- Who is your dream boss?

I've already got him. He might drive me mad at times, but he is still the best - well, so far anyway.

- What would your epitaph be?

She was hard work, but worth it.

- Do you speak any other languages?

A little Spanish. I know more than enough to get me by during a holiday, but not enough to start accepting job offers in Barcelona, more's the pity. …

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