Magazine article Politics Magazine

Your Eyes on the Tube

Magazine article Politics Magazine

Your Eyes on the Tube

Article excerpt

Several companies are angling to be your hired couch potato for the 2008 campaign season.

The companies monitor national and local television news and flag any mention of your candidate, your opponent or your issues, giving campaigns access to content either online or by e-mail.

Monthly fees range from $125 to $500 for the services, which work essentially like digital video recorders but spare users from having to buy any hardware or figure out how to schedule recordings.

At the upper end of the scale is TVEyes Inc., which delivers streaming video and e-mail alerts as news happens. The company, based in Fairfield, Conn., watches the 50 largest markets in the country and about 15 smaller ones, says chief executive officer David Ives.

TVEyes is adding markets based on customer need. When presidential campaigns subscribed to the service, for example, the company expanded coverage in the early primary states of Iowa, New Hampshire and South Carolina.

A rival, CyberAlert Inc., watches stations in the 100 largest markets and charges a fee of $225 per month. Clients receive written transcripts of relevant news programs with same-day or overnight delivery.

You'll have to pay extra if you want the video. …

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