Magazine article Marketing

Marketing Mole: We'll Call You - RoSPA

Magazine article Marketing

Marketing Mole: We'll Call You - RoSPA

Article excerpt

With Bonfire Night upon us, we called the Royal Society for the Prevention of Accidents to ensure our DIY fireworks display went with the right sort of bang.

RoSPA Good morning, RoSPA, can I help you?

Mktg Hi, I'm looking to have a firework display and just want some advice.

RoSPA Have you looked at the website?

Mktg No. I'm afraid I don't have internet access today, and I am going to buy what I need later.

RoSPA Not a problem. What were you trying to find out?

Mktg I wasn't sure whether it's legal to have your own displays, and wanted some general tips, as I have small children.

RoSPA Were you planning to have it in your own garden?

Mktg Yes.

RoSPA Then yes, you can. Just hang on a second, I'll access the site and talk you through it.

Mktg Thanks (holds).

RoSPA How old are your kids?

Mktg Four and five.

RoSPA In that case, one of the big things to think about is sparklers They burn at 2000 degrees, a bit like skewers that have been on the barbecue for 20 minutes. Your kids are probably too young to use them alone.

Mktg OK. In terms of fireworks, my garden isn't all that big.

RoSPA Alright, just make sure you have people at a safe distance. …

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