Magazine article Folio: the Magazine for Magazine Management

A Transformative Event for the Business

Magazine article Folio: the Magazine for Magazine Management

A Transformative Event for the Business

Article excerpt

LET ME TAKE A COUPLE OF MINUTES to talk about this month's FOLIO: Show, and tell you why this event is special in terms of your company's success and your career.

* We're in the middle of a tough recession. In difficult times, markets gravitate to quality, not to the cheapest option. You want to be that quality option. You get there by being smarter about your job and helping your company save money or make money. The show has a lineup of some of the smartest people in this business, all dedicated at this show to helping you get smarter. (Check them out at www.folioshow.com).

* We're in the throes of a long-term secular change where readers and advertising dollars are migrating online. You need to deal with this. The Folio: Show offers content that will help across its eight tracks, six pre-conference workshops, three keynotes and a host of roundtables, clinics and technology test drives.

* The FOLIO: Show is inclusive. …

Search by... Author
Show... All Results Primary Sources Peer-reviewed

Oops!

An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.