Magazine article Editor & Publisher

Scoop's Suppliers Sustain Older Systems

Magazine article Editor & Publisher

Scoop's Suppliers Sustain Older Systems

Article excerpt

TWELVE YEARS AFTER its introduction, one of the first PC-based classified systems is pushing beyond software revision 11 under its fourth owner, a member of the product's original development group.

Founded in 1984 by Steve Rotman, Intertext Inc. was bought three years later by Boston-based Camex Inc. for the front end Camex needed. At about the same time, Morris Communications sold rights to its own PC-based TECS/2 system to Los Angeles-based Information International Inc.

Both big buyers-- established competitors in supplying display ad makeup and output systems--are themselves now gone: Camex bought, broken up and sold off by DuPont, and Triple-I merged with Volt Information Sciences subsidiary Autologic Inc.

In the vanguard of change that caught up virtually all other system suppliers, their front-end systems of the mid-1980s survived among users. Support for the systems also survives.

Intertext reverted to its original developers at Sparrow Information Inc., where, except for president George Horrocks, the original team has since departed. But the Hampton Falls, N.H., firm continues supporting customers and upgrading the Intertext classified system.

The TECS/2 business went to Publishing Partners International, in nearby Manchester, N.H., which also obtained the Whirlwind 90 front-end business from DuPont, which acquired it with Crosfield, which earlier acquired it with Hastech (the 2300 system)--where it was developed by the same folks who founded Publishing Partners.

PPI, in the meantime, was working on its own Advertising Management System, now used at 25 sites, with four more customers awaiting installations. Reported among the new buyers is PPI's biggest, the Kansas City Star.

To complement their ad systems, both companies today also offer new customers and those running Intertext, TECS/2 or Whirlwind/2300 systems a new editorial system from Sweden's Wilkenson Scoop AB (see story, p. 20). At version 10 under DuPont Printing & Publishing, Intertext software shown at the America East trade show and conference in Hershey, Pa., last month was release "eleven-plus" according to Sparrow spokeswoman Janice Ziemba. …

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