Magazine article Marketing

Marketing Mole: Who Does Google Think You Are? - Robert Tansey, Director of Brand Strategy and Marketing, BSkyB

Magazine article Marketing

Marketing Mole: Who Does Google Think You Are? - Robert Tansey, Director of Brand Strategy and Marketing, BSkyB

Article excerpt

- The first result is a Media Week profile of Tansey from last year.

- The second link is a list of all the Robert Tanseys on LinkedIn, including Sky's.

- The third result is for the LinkedIn profile of an official at the US State Department.

- The fourth link is to a business news listing about Robert Tansey's appointment at Sky.

- The final listing is from film site IMDb, for the filmmaker Robert Tansey.

Verdict - The top two links are for Sky's Robert Tansey but plenty of work can be done to improve the relevance of the search results. His LinkedIn profile should be higher and there are no new results.

Action - Tansey should affiliate himself with Sky's high-profile brand campaigns through its websites and communications. He should also get himself talked about by participating in a round of fresh interviews Meet Robert Tansey, BSkyB - Media news - Media Week

12 Aug 2008 ... Read Meet Robert Tansey, BSkyB & other Media Week news online. Meet Robert Tansey, BSkyB from Media Week. Media Week magazine - news and ...

www.mediaweek.co.uk/news/.../Meet-Robert-Tansey-BSkyB/- Cached - Similar

Robert Tansey: Directory

View Professionals named Robert Tansey on LinkedIn. Millions of professionals use LinkedIn to exchange information, ideas, and opportunities. …

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