Magazine article The Nation's Health

New Edition of Book Makes the Case for Community Prevention

Magazine article The Nation's Health

New Edition of Book Makes the Case for Community Prevention

Article excerpt

FROM MOTORCYCLE helmet laws to menu labeling to childhood immunizations, there is no question that prevention saves lives and reduces suffering. Prevention also saves money.

However, prevention all too often takes a back seat to the long-standing predominant approach to health and well-being: medical treatment and services delivered after the fact. Making the case for quality community prevention efforts that prevent illnesses and injuries from occurring in the first place, In 2007, APHA co-published with Jossey Bass "Prevention is Primary: Strategies for Community Well-Being." This fall, a second edition of the book, also co-published with Jossey Bass, entered a landscape in which prevention is more firmly positioned on the national agenda, thanks in part to landmark investments in prevention and wellness provided by the new health reform laws.

Larry Cohen, MSW, the book's lead editor and an APHA member, said health "is something we all care about as a fundamental concern and a major part of our economy. Yet almost all the attention to health is about health care after people get sick and injured. This book helps people understand the potential of prevention and what it takes to create a system where we keep many people from getting sick and injured in the first place."

With contributions from dozens of experts from the field of population health, the second edition of "Prevention is Primary" provides models, methods and approaches for building health and equity in communities. …

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