Magazine article New Zealand Management

In Box: Link RWC Win to Profits

Magazine article New Zealand Management

In Box: Link RWC Win to Profits

Article excerpt

The All Blacks' Rugby World Cup win is just the ticket out of the doldrums for many companies.

So says Amanda Jongeneel, a London-based specialist whose company Jongeneel & Associates focuses on complex change and employee engagement.

Jongeneel says the RWC win provides the perfect opportunity for organisations to leverage the nation's increased sense of pride and community spirit. This, she says, can make a tangible difference to a corporate's bottom line.

According to Jongeneel, now is the perfect time to:

* Introduce changes to business as people will be more resilient;

* Increase sales targets as employees will be more optimistic and more focused on achieving goals; and

* Introduce new strategies as teams will be feeling an increased sense of shared goals and responsibilities.

"With morale at an all-time high, now is the perfect time to be talking to teams about their successes in 2011," she says.

"Get discussions going on how to build on that success for 2012 or how to deal positively with any changes you're thinking of introducing. …

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