Magazine article Information Today

Palgrave Pivot: A New E-First Format

Magazine article Information Today

Palgrave Pivot: A New E-First Format

Article excerpt

Palgrave Macmillan opened a new chapter in publishing with Palgrave Pivot, a revolutionary new format for peer-reviewed research that fits comfortably between a monograph and an article.

The e-first initiative was introduced in December 2011, after a yearlong study that polled more than 1,000 scholars about their views of publishing research. The study focused on researchers' pain points in producing research work, and format length topped the list, says Samantha Burridge, executive director of scholarly editorial and marketing at Palgrave Macmillan. Of the research respondents, 58% agreed or strongly agreed that they would like to have something between a journal article and a monograph, and 84% of the researchers said they were likely or very likely to publish in this type of format.

For Burridge, the need for a new format was obvious, and this valuable research demonstrated that the length of research is a legacy of the print world. "We shouldn't have to be defined by these boundaries," she says. "We want authors to publish works at the natural length of their research. Why should they be forced to extend or cut their research to fit formats that are really print legacies?"

After reviewing the findings, Palgrave Macmillan set its sights on creating a new middle ground. Palgrave Pivot was officially launched in late October with 21 new titles that ranged from Media, Myth, and Society by Arthur Asa Berger to The Spirit of Selflessness in Maoist China: Socialist Medicine and the New Man by Christos Lynteris. …

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