Magazine article American Banker

Bradford Unit in Videotex Joint Venture

Magazine article American Banker

Bradford Unit in Videotex Joint Venture

Article excerpt

NEW YORK -- A new videotex service is being developed by Bradford National Computer Services, a unit of Bradford National Corp., and Videodial Inc., the firms announced Monday.

The firms, which have formed a joint marketing agreement, expect the videotex system to serve businesses and individuals, said Vincent J. Iuzzolino, director of sales at Bradford National Computer, based in Teaneck, N.J.

Bradford and Videodial expect the new system to include financial services, but exact plans have not yet been formed, Mr. Iuzzolino said. No financial companies are signed up yet to provide service on the videotex system, he said.

The firms plan to offer the service before the end of the year. The two companies intend to offer their service around the country, but they will initially market it on the Eastern seaboard.

Videotex is a two-way information technology in which users with special terminals or microcomputers can communicate with a variety of data bases.

Although the industry is still in its formative stages, it has begun to attract some of the nation's corporate heavyweights. For example, CBS Inc., International Business Machines Corp., and Sears, Roebuck and Co. recently announced a joint venture to develop videotex.

Videodial and Bradford already have experience with some of the technical requirements of videotex.

Bradford National Computer will provide the central computer to support the videotex system. …

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