Magazine article U.S. Catholic

Sign Painters

Magazine article U.S. Catholic

Sign Painters

Article excerpt


By Faythe Levine & Sam Macon (Radar Studios, 2013)


A commercial building in my neighborhood recently underwent renovations to transform the space into a gym. As construction workers pulled down panels of brown ocher metal awning, swatches of bright whites, reds, and blues were revealed. Despite the sign's vintage look, the carpet store that occupied the building some 50 years earlier had invested in an advertisement with literal staying power.

The old hand-painted sign reminds me that someone, not something, was behind the design and construction--the kind of sign Faythe Levine and Sam Macon advocate for in their documentary and accompanying book, Sign Painters, now screening across the country and around the world.

In rich colors and characters Levine and Macon tell of the disintegration of a once vigorous and fruitful industry through the stories of the sign painters who were the go-to people whenever a business needed a visual message. …

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