Magazine article Journal of Property Management

From the Bolier Room to the Board Room: Brite Realty, Inc. AMO, Is Fun and Focused

Magazine article Journal of Property Management

From the Bolier Room to the Board Room: Brite Realty, Inc. AMO, Is Fun and Focused

Article excerpt

* What is the strategy regarding training and development of employees?

As founders of the company, Theresa McMenamin, CPM, CCIM, and I believe that learning and training occur when people interact in meaningful ways. New team members are paired (mentored) with experienced employees, so they understand their responsibilities and also learn the Brite culture. We are proponents of the collaborative approach: By boosting knowledge sharing and encouraging a free flow of ideas, the decision-making process extends to all levels of management. As a result, team members stay focused on the goals of the company and properties managed, and are also motivated and equipped to become future leaders in the company. We have an experienced group that is excited to tap into their diversified life- and professional-skill experiences. These experiences allow us to provide unparalleled services from the "Boiler Room to the Board Room." We strive to provide a fun work environment that is both conducive to learning and sustainable. It is our goal that individuals will want to stay and grow with the company--and we see no reason that we can't do this without losing focus on our client and company goals.

* How do you continually work to improve your business plan?

As a full service real estate firm, we encounter the needs of clients on many diversified levels. Clients can range from those who are very savvy in the real estate arena to property neophytes who are anxious to become participants on a grander scale.

Property size or experience of an owner doesn't factor into our mission to provide unparalleled service. To meet the needs of all clients, we have developed the proprietary F-MAC (Facilities Management Accountability and Cost Control) System, which provides quantifiable metrics and measurable results we can put into place to clearly demonstrate present performance and provide strategic direction going forward. This puts us in a better position to anticipate and institute a course of action to meet the goals that we have set together.

One constant factor in our evaluation and establishment of a business plan is delivery of unparalleled service. Market conditions, labor trends, economic and financial data, demographic trends, governmental data, environmental conditions and other factors are constantly being evaluated. By staying informed as to these local, regional, national and even global conditions, we are able to embrace the changing and challenging trends and adjust the direction of the business accordingly.

* Your management team brings a combined 300 years to the real estate management industry. How have you noticed the industry changing; what has your company done to stay ahead of the curve?

In my 30 years as a CPM Member, I cannot begin to list all of the changes I've seen in the industry. These changes are occurring daily, on an accelerated basis, mostly led by technology. To that end, we have always prioritized the implementation of technology, and will continue to do so. Based upon our size and talent we are able to "turn on a dime" to address the ever-changing industry needs.

The Brite Realty talent pool ranges from on-staff attorneys to construction engineers--with a great many others in between. We all are members of various professional organizations and pursue industry sponsored training, education and professional certification programs so that we can stay ahead of the curve. …

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