Magazine article USA TODAY

Sebamed Winter Skin Prescription

Magazine article USA TODAY

Sebamed Winter Skin Prescription

Article excerpt

Dry, flaky, red, and itchy skin is all too common during the winter months, as the combination of dry indoor heat and harsh outdoor air disrupts the natural pH balance, explains Marnie Nussbaum, a board certified dermatologist and chief medical spokesperson for Sebamed. To keep skin smooth and soft this season, employ a moisture-rich routine specifically designed to treat and prevent winter's worst skin symptoms. Nussbaum offers the following tips to optimize your skin's protective barrier:

Apply body lotion within three minutes of a shower. Skin loses water to radiator heat, dry air, and hot water all day long, so it is important to replenish and balance moisture content after every shower. To seal in hydration, pat (don't rub) skin with a towel and apply a pH balanced moisturizer, like Sebamed Moisturizing Body Lotion, while skin is still damp.

Don't forget your your day cream. Day cream is an essential prep step for going outside on a cold winter's day because it creates a protective barrier from harsh weather. …

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