Magazine article Editor & Publisher

We Are the GIADG: Print Design Output Digital Design Imaging Creative Campaign

Magazine article Editor & Publisher

We Are the GIADG: Print Design Output Digital Design Imaging Creative Campaign

Article excerpt

Gannett Imaging and Ad

Design Center (GIADC)

400 Locust St., Suite 440

Des Moines, IA 50309

giadcinfo@gannett.com

Connie McGarrah

Business Development Manager

Direct: 515-284-8189

Email: cmcgarrah@gannett.com

Who We Are

Gannett Imaging and Ad Design Center is a full-service design group, specializing in pre-media services ranging from high-end revenue generating advertising campaigns to imaging and ad production services. With over 400 creative employees, we are able to partner with you unlike any other player on the field. Our customers represent hundreds of publications nationwide that demand the highest standards of quality.

GIADC is currently one of the largest ad production in-sourcing/outsourcing operations, producing on average 35,000 print and digital ads per week, 60,000 images and 44,500 pages to print per week. The GIADC is doing work for 114 Gannett newspapers including USA Today and 57 NonGannett sites.

Benefits to a Newspaper

Outsourcing production work to GIADC requires minimal or no capital investment. Insourcing is difficult and can be costly. We've already laid that groundwork and gone through the growing pains. Now you have the opportunity to benefit from our experience and investment! GIADC is a partner that understands your business. We can contribute more than just building ads by becoming a true extension of your team. Quality and offerings can be improved in most locations, helping you generate revenue. Best of all, you free up your resources to focus on what you do best--SELL. …

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