Magazine article USA TODAY

Smart Running Shoes from Sensoria

Magazine article USA TODAY

Smart Running Shoes from Sensoria

Article excerpt

Sensoria Smart Running Shoes are the ideal product for distance runners, providing athletes with detailed visual and auditory real-time biometric feedback. These shoes feature embedded textile pressure sensors at the plantar area of the foot and leverage a new and innovative microelectronic component, Sensoria Core, which has been designed from the ground up to be connected to sensor-infused footwear.

The included artificial intelligence-powered coach, Mara, will talk to users and detect crucial core metrics, including cadence, foot landing, and impact forces to teach users how to become better and more-efficient runners while helping to reduce the risk of injuries. Research indicates that 65% of runners get injured every year, and the average runner gets hurt every 100 hours. Harvard paleoanthro-pologist Daniel Lieberman says that running incorrectly generates impact forces similar to getting hit by a sledgehammer under the foot, 1,000 times a mile.

The reusable Sensoria Core is the size of a quarter, weighs less than seven grams, provides 24+ hours of constant-use battery life, and snaps effortlessly into the Sensoria Smart Running Shoes. …

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