Magazine article Management Today

Speaking Out

Magazine article Management Today

Speaking Out

Article excerpt

CHIEF EXECUTIVE OF THE CEBR

In 1992 Doug McWilliams won the Golden Guru Award for Best UK Economic Forecaster. But is he worthy of the coveted Silver Tongue Award? That's the real question. Well yes, but only just.

He was invited to give the keynote speech at the 1999 HR Summit in Amsterdam - where HR professionals get together to hear about the latest HR trends and talk to potential suppliers of services.

For an hour plus 20 minutes' questions the professor, who was once chief economist for IBM UK and now runs the Centre for Economics and Business Research, addressed 200 delegates. They'd had a long journey and it was just before dinner. It had to be good. It was, but he relied rather heavily on his intrinsic ability with the spoken word - the presentation was unstructured and at times bordered on the verbose.

He started by telling a joke against his profession - the one about economists' brains costing [pounds]5 million an ounce because you had to kill so many to find an ounce of brain. …

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