Magazine article Information Today

SoftBook Press Introduces Automated Publishing Software

Magazine article Information Today

SoftBook Press Introduces Automated Publishing Software

Article excerpt

SoftBook Press, Inc. has announced the introduction of SoftBook Auto Publisher, an application that automates the conversion of magazines, books, and other documents from Open eBook HTML into SoftBook Editions for electronic distribution. The company also announced the introduction of the SoftBook Database Publisher, an application that automates page layout and conversion of database information for electronic distribution.

SoftBook Auto Publisher

SoftBook Auto Publisher is a server-based application that allows immediate conversion of documents (text and graphics) from the industry-standard Open eBook HTML format into a compressed and encrypted SoftBook Edition for fast, secure distribution over the Internet without manual intervention. According to the company, the primary benefit is the dramatically reduced cost of preparing electronic content for commercial publishers and business applications.

SoftBook Auto Publisher reportedly is ideal for applications that involve regular distribution of recurring information. The company says it is especially effective for periodical content, allowing virtually simultaneous production of both conventional and electronic versions of magazines, journals, and other ongoing published materials. In addition, SoftBook Auto Publisher can be implemented to automatically compress and encrypt electronic documents for distribution to SoftBook Readers, allowing an immediate production and distribution system for electronic content that can be integrated seamlessly into conventional content preparation processes.

"SoftBook Auto Publisher allows us to produce secure, electronic versions of TimesFax, the eight-page digest of The New York Times, automatically and simultaneously with the transmission of the publication," said Dan Barber, sales director of TimesFax. "In less than 1 minute from the moment that an issue is completed, we can convert the content into a SoftBook Edition for delivery to our subscribers. This gives us the ability to provide TimesFax to readers, in effect, instantaneously. This immediate availability of our content is exactly what we want to achieve in terms of spectacular customer service."

SoftBook Auto Publisher often works in conjunction with the Electronic Newsstand feature of the SoftBook Reader. …

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