Magazine article Information Today
Copyright Clearance Center Unveils Digital-Rights-Management Services, Signs Dow Jones as First Customer
Copyright Clearance Center (CCC), Inc., the licensing agent for text-reproduction rights, has announced an end-to-end licensing and reprint solution that enables publishers and other content providers to offer their copyrighted material online, delivering instant permissions and the content itself directly to customers. This new offering makes the online permissions process easy for end-users, allowing them to quickly and legally use content from the Web.
The company also announced that Dow Jones & Co., the publisher of business and financial news and information, has selected CCC as the exclusive provider of digital-rights-management services for its online editions of The Wall Street Journal and Barron's. Readers will get instant permission to use content from these publications simply by clicking on a permissions link located at the point of content on the publisher's Web site.
"After beta-testing different digital-rights-management services, we chose CCC because of its 20-year track record in the complex business of managing rights and distributing royalties to rights holders. CCC possesses both the technology and the rights-management savvy to do the job correctly," said Joe Acevedo of Dow Jones & Co.
CCC's new solution lets publishers and other content owners determine the types of reuse they wish to license. They decide whether to license use of their materials in electronic media such as e-mail, the Internet, intranets, or CD-ROMs; or in print media such as photocopies and reprints. Copyright holders can also specify distinct rights, terms, and conditions for different pieces of content.
For end-users, CCC's digital-rights-management solution delivers the content electronically to the desktop, or fulfills reprint requests automatically by routing them for printing and delivery to the user. Individuals and organizations can pay for their orders online by credit card, or they can request an invoice. …