Magazine article Journal of Property Management

Five Strategies for Successful Management

Magazine article Journal of Property Management

Five Strategies for Successful Management

Article excerpt

Strategy 1: Stress Customer Service

Begin by changing your office hours to 10:00 until 3:00, with an hour off for lunch. Leave a message on your answering machine that you will call back the next day in case of an emergency. Never stay open on weekends, and take Friday afternoons off during the summer.

Strategy 2: Make Your Office Friendly

Generate a feeling of warmth in your leasing office with an office mascot to greet your guests. We have found that a Rottweiler or an iguana sets just the tone we are looking for.

Strategy 3: Make Signage More Useful

Rather than using boring numbers such as 1-A and 2-B to identify units, switch to Roman numerals. Think how much more sophisticated IIVXMC will look on your buildings. As an alternative, eliminate numbers all together and color-code the properties. Darker shades--navy and battleship grey--create a classic look and won't show dirt.

Strategy 4: Enforce Policies Equally

Instill a sense of fairness among your residents by strict, even-handed enforcement of all policies. …

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