Magazine article Marketing

New Domain

Magazine article Marketing

New Domain

Article excerpt

Q How do I register a domain name and what suffixes can I use?

A There are a number of web sites that will do this for you. Go to easily.co.uk, for example, and a quick search will tell you if your name is available. If the suffix you want, for instance 'com', has been used you may still be able to register as 'co.uk', 'org.uk' or 'net'.

Domain names are of two types. Generic codes such as 'com', which stands for commercial company', are handled by the International Commission for Assigned Names and Numbers (ICANN), the not-for profit organisation set up in the US to govern standards. Country codes such as 'co.uk' are handled on a national basis, in the UK by Nominet.

Pressure on available names has been mounting, and alternative suffixes are starting to emerge. 'Net' was originally intended for internet service providers, but is now generally available.

Some country codes can be useful to underline particular activities. The Tuvalu Islands in the South Pacific have won a spectacular windfall by licensing it's 'tv' suffix to media companies preparing for the move to digital television. …

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