Magazine article Management Today

Speaking Out

Magazine article Management Today

Speaking Out

Article excerpt

Mark Goyder

As you might expect for someone who heads up a think-tank, Mark Goyder has ideas in his head. The trouble is, as with so many clever people, he has great difficulty in getting those ideas out. So an audience of about 100 of the UK's top personnel people gathered in Paris for the two-day human resources summit were treated to a keynote speech where the key failed to turn in the lock.

He had a good theme -- he invited the audience to think forward to the year 2010 and ask: 'What happened to HR?' He tried out a device we often recommend to clients -- hit the audience with some stunning headlines. He even tried a bit of gimmickry -- why not sting the headlines with the music from the old News at Ten? A great idea if the music is cued in correctly, but one that falls as flat as the euro if it isn't.

Not to worry, Goyder is a bouncy chap with bags of enthusiasm. He leapt off the podium and came among us. …

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